Overview As Paid Media and Social Media Manager, you will lead Emilio Pucci's global media and social strategy to boost brand visibility and growth. You will work with internal teams and external partners to deliver innovative campaigns across paid, owned, and earned channels. You will oversee budgets, calendars, and performance analysis, while shaping influencer strategies for events and product launches. This role offers a strategic, cross‐functional impact in a luxury fashion environment.
Responsibilities Define and implement global media and social strategy aligned with brand DNA
Manage omni‐channel campaigns (paid, owned, earned) from concept to performance analysis
Coordinate media planning and launches across departments and external agencies
Oversee media calendar, budget, and administrative processes
Supervise social channels in collaboration with agencies and internal teams
Develop influencer marketing strategies for events and product launches
Build and maintain relationships with media partners and influencers to identify opportunities
Prepare reports and presentations for strategic meetings
Qualifications Master in Marketing (or related field)
Minimum 5 years in media/digital/influencer roles
Fluent in English and Italian
Strong strategic mindset and project management skills
Excellent analytical, organizational, and interpersonal abilities
In‐depth knowledge of major paid media platforms (e.g., Google Ads, Meta Ads)
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