Kerten Hospitality (KH) is an end-to-end lifestyle hospitality operator creating bespoke destinations, experiences and communities while optimising operations and driving profitability for savvy investors with a strong commitment to sustainability. KH transforms destinations through impactful partnerships with Food & Beverage, Retail, Entertainment, Art and Wellness brands with a focus on building Ecosystems, and unique community-centric destinations, which connect International & local travellers. The Group’s current pipeline includes projects in numerous countries in the Middle East, Europe, and North Africa region.
ABOUT THE PROPERTIES
Colere 1600 by Cloud 7, Italy
Colere is a charming mountain village renowned for its unspoiled landscapes, and year-round appeal. The destination offers a haven for outdoor enthusiasts with skiing, hiking, and climbing, as well as a retreat for those seeking tranquility. Within this stunning setting, the Cloud 7 Hotel Colere features 28 thoughtfully designed rooms and suites, offering a blend of comfort and contemporary alpine style. Guests will enjoy a wellness center dedicated to relaxation and rejuvenation, along with the variety of refined hospitality in lounge bar&ski;, a la carte and self-service restaurants, the hotel embodies the perfect balance of adventure, wellness, and Italian charm.
The Cloud 7 Rome Hotel, Italy
Cloud 7 Roma is a historic building dating back to the 20th century in the heart of Rome and stands tall between Via del Corso and Via di Pietra. This boutique hotel offers an immersive experience into the essence of Roman dolce vita steeped in the rich tapestry of local culture and history. Cloud 7 Hotel Roma is much more than a hotel, it’s a lifestyle, a unique space destined to amaze you. Step into the arena and enjoy an extraordinary journey!
KEY RESPONSIBILITIES:
- Collaborate with the General Manager and relevant parties to develop a comprehensive marketing plan. Identify market niches and segments and define tactical plans to achieve set goals and targets.
- Coordinate with the design team to come up with visuals for the marketing plan that align with both Hotel goals.
- Lead the strategic growth and brand elevation of both Cloud 7 properties in Italy.
- With a strong focus on marketing the destination, craft compelling campaigns, curate unique packages, and position the property.
- Organize and oversee advertising campaigns, exhibitions and promotional events.
- Write diverse marketing distributions (brochures, press releases, website material etc.)
- Monitor progress of campaigns using various metrics and submit reports of performance.
CONNECTION
- Coordinate close, frequent, and open communication with HQ Corporate Sales & Marketing and sister properties.
- Perform market research on target audiences to determine the best ways to reach customers and develop lasting relationships.
- Maintain relationships with media vendors, community businesses and publishers to ensure collaboration in promotional activities.
- Liaise with the different departments to align offers and packages with seasonal and strategic goals.
INNOVATION
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures, incorporating relevant innovations into operations.
- Foster brand loyalty through engaging, memorable, and value-driven customer interactions and strategies.
CURATION
- Engage with the local community through events and partnerships, promoting the Cloud 7 Hotels brand as a valued member.
- Build a strong sales strategy across FIT leisure, group travel, wellness and Mice.
- Ensure all customer touchpoints deliver a consistent, high-quality brand experience.
- Execute various forms of marketing including social media marketing, internet marketing, content marketing, paid advertising and print marketing.
- Align creative assets and messaging with evolving market trends and consumer preferences.
LEADING THE WAY
- Monitor performance targets and KPIs, establishing sales goals.
- Propose and oversee the setup of a robust sales administration system covering portfolio and database management.
EXPERIENCE & SKILLS
- Previous managerial experience in Sales & Marketing, experience in a ski resort in Europe is highly desirable.
- Fluent in English and Italian.
- Pre-Opening Experience is a plus.
- Familiarity with social media and web analytics (e.g. Web Trends).
- Excellent communication skills for coordinating, as well as maintaining key account relationships.
- Expertise in market research, account qualification, and identifying market segments.
JOINING OUR TEAM MEANS
Competitive Compensation: A rewarding package tailored to your experience.
Career Growth: Opportunities for advancement within our dynamic organisation.
Inclusive Environment: A vibrant and inclusive workplace that encourages collaboration.