Ph3Overview /h3pGet AI-powered advice on this job and more exclusive features. We're Celonis, the global leader in Process Mining technology and one of the world's fastest-growing SaaS firms. We believe there is a massive opportunity to unlock productivity by placing data and intelligence at the core of business processes - and for that, we need you to join us. /ph3The Team /h3pThe GTM Marketing Team creates demand for Celonis at scale. We do this with programmatic campaigns consisting of a repository of global and field programs that fits the needs of each market, segment and team, delivering integrated, account/industry/persona centric customer journeys along the entire funnel. Alongside this we continue to make our community of customers our best advocates and speakers via our Community platform, Celopeers. Included in this team are Field Marketing, Global Campaigns, Digital Marketing and Marketing Operations. This team thrives on cross-functional collaboration working as one team, solving problems, bringing new ideas to life and obsessing over customer value. People are empowered to do their best work, think with a growth mindset and build their careers with Celonis. /ph3The Role /h3pBased in Milan, the Sr. Field Marketing Manager, Italy is the demand generation lead for that region, responsible for the entire demand generation execution and strategy. This person sits within the wider demand generation team that includes Field Marketing, Digital Marketing, Global Programs and Marketing Operations. /ph3The work you’ll do /h3ulliBuild the regional demand generation plan working closely with regional sales leaders, driving execution thru all contributors: account executives, business development representatives, partners and the digital marketing teams /liliExecute the field marketing part of the demand generation plan by implementing global persona campaigns and devising local initiatives to create a multi-channel marketing strategy that includes, but not limited to, events and round tables (digital or physical), account-based marketing, partner marketing (co-sell and thru), email campaigns, third-party partnerships, customer and community marketing (Celopeers), reference marketing /liliCollaborate closely with the global digital marketing team to execute campaigns via digital channels (email, LinkedIn etc) and also works in tandem with global programs to execute local flavor of global campaigns in region /liliDrive the full NordicsCIS demand generation pipeline by supporting and equipping business development, sales and partners with the necessary tools to generate their own pipe /liliResponsible for regional field marketing spend and manages demand generation reporting driving corrective action if needed to achieve demand generation targets of the region /liliWork with the corporate marketing teams, ensuring consistency of message and brand, in localizing, adapting and executing corporate campaigns /liliCommunicate effectively and enables the regional sales and partner teams with new Marketing / Sales messages and propositions /liliCollaborate with regional peers, shares best practices and aligns with the extended marketing teams /li /ulh3The qualifications you need /h3ulliLanguage requirements: Fluent or native English Italian /liliMinimum 7 years’ experience of which 4 years minimum in a regional marketing role responsible for a 7-digit pipe loading target at a leading Software or SaaS company /liliExtensive experience in a related Demand Generation or Field Marketing position /liliProven track record of working with Sales, partner team and customer success teams as well as corporate marketing team and managing budgets, planning / executing campaigns that drive demand in the assigned regional markets /liliExperience in B2B Marketing, ideally in the Data Analytics market and/or SaaS experience preferable /liliProven track record of using a wide variety of tactics like account-based marketing, events, online, email, partner marketing. Experience in Marketing Automation (Pardot) and proficient in using Salesforce.com, highly proficient in using MS Office/ Google equivalent /liliAnalytical and data driven approach to marketing planning and reporting /liliThe ability to travel within the region is necessary; and for regular team meetings in the regional headquarter. This is a hands-on role that requires energy, enthusiasm and experience /li /ulh3What Celonis Can Offer You /h3ulliPioneer Innovation: Work with the leading, award-winning process mining technology, shaping the future of business /liliAccelerate Your Growth: Benefit from clear career paths, internal mobility, a dedicated learning program, and mentorship opportunities /liliReceive Exceptional Benefits: Including generous PTO, hybrid working options, company equity (RSUs), comprehensive benefits, extensive parental leave, dedicated volunteer days, and much more. Interns and working students explore your benefits here /liliPrioritize Your Well-being: Access to resources such as gym subsidies, counseling, and well-being programs /liliConnect and Belong: Find community and support through dedicated inclusion and belonging programs /liliMake Meaningful Impact: Be part of a company driven by strong values that guide everything we do: Live for Customer Value, The Best Team Wins, We Own It, and Earth Is Our Future /liliCollaborate Globally: Join a dynamic, international team of talented individuals /liliEmpowered Environment: Contribute your ideas in an open culture with autonomous teams /li /ulh3About Us /h3pCelonis makes processes work for people, companies and the planet. The Celonis Process Intelligence Platform uses industry-leading process mining and AI technology and augments it with business context to give customers a living digital twin of their business operation. It’s system-agnostic and without bias, and provides everyone with a common language for understanding and improving businesses. Celonis enables its customers to continuously realize significant value across the top, bottom, and green line. Celonis is headquartered in Munich, Germany, and New York City, USA, with more than 20 offices worldwide. /ppGet familiar with the Celonis Process Intelligence Platform by watching this video. /ph3Celonis Inclusion Statement /h3pAt Celonis, we believe our people make us who we are and that “The Best Team Wins”. We know that the best teams are made up of people who bring different perspectives to the table. And when everyone feels included, able to speak up and knows their voice is heard - that's when creativity and innovation happen. /ph3Your Privacy /h3pAny information you submit to Celonis as part of your application will be processed in accordance with Celonis’ Accessibility and Candidate Notices. By submitting this application, you confirm that you agree to the storing and processing of your personal data by Celonis as described in our Privacy Notice for the Application and Hiring Process. Please be aware of common job offer scams, impersonators and frauds. Learn more here. /ph3Additional Details /h3pSeniority level: Not Applicable /ppEmployment type: Full-time /ppJob function: Marketing and Sales /ppIndustries: Software Development /ppReferrals increase your chances of interviewing at Celonis by 2x /p /p #J-18808-Ljbffr