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Stage marketing - bu primary & specialty care

Pavia
Stage
Dompé
Pubblicato il 1 novembre
Descrizione

PDompé is an Italian biopharmaceutical company driven by innovation and research, with headquarters in Milan and operations across Europe and the United States. The company focuses on developing and delivering therapeutic solutions in areas of high unmet medical need, combining scientific excellence, digital innovation, and a strong commitment to improving patients’ lives. /ppbr/ppbr/ppFor our office in bMilan, /b we are looking for a bStage Marketing - BU Primary Specialty Care /bto join our dynamic, international environment. The selected candidate will have the opportunity to work closely with experienced professionals and gain hands-on experience in a leading biopharmaceutical company. /ppbr/ppbr/ppbResponsibilities: /b /ppbr/pulliSupport in the execution of the marketing plan and the communication models for Ciclo/Canvass, interacting with the Sales Department (ISF Channel and Pharmacies), with Trade Go to Market and with the Medical Affairs Department; /liliSupport in the definition and creation of promotional materials, focusing on positioning, claims, reference targets, needs, to enhance brand equity; /liliSupport in the activities related to the implementation of the communication plans/actions defined and approved for the promotion of the Primary Specialty Care Business Unit brands and where required by interacting with the Agencies and evaluating in agreement with the Brand Manager of reference ideas creative and communication and advertising actions proposed; /liliSupport the team in setting up the launch plan of new products; /liliSupport in the qualitative and quantitative analysis of the market, trends and competitiveness related to the brands of the Primary Specialty Care Business Unit, analyzing historical data, data provided by research institutes and data from market research; /liliSupport in monitoring competitors and market trends, in order to identify potential areas to invest in, based on consumer needs and spending habits; /liliSupport in periodic monitoring of BU Primary Specialty Care brand development. /li /ulpbr/p pbQualifications: /b /pulliDegree in economics or scientific subjects. /li /ulpbr/p pbRequired Skills: /b /pulliLanguages: Italian and English (fluent); /liliExcellent knowledge of MS Office; /liliStrong analytical skills. /li /ulpbr/p pbPreferred Skills: /b /pulliNo specific preferred skills mentioned. /li /ul

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