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Principal Marketing EngineerApply locations Italy, Milan, Assago Ireland, Limerick time type Full time posted on Posted Yesterday job requisition id R253024
About Analog Devices
Analog Devices, Inc. (NASDAQ: ADI ) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologies into solutions that help drive advancements in digitized factories, mobility, and digital healthcare, combat climate change, and reliably connect humans and the world. With revenue of more than $9 billion in FY24 and approximately 24,000 people globally, ADI ensures today's innovators stay Ahead of What's Possible. Learn more at www.analog.com and on LinkedIn and Twitter (X) .
Job Summary:
We are looking for a technically proficient and strategically minded Marketing Engineer to join our team in the isolation technology group. In this critical role, you will bridge technical innovation with market opportunity—guiding product strategy, defining new product requirements, and executing marketing initiatives that drive adoption of our isolators across global markets.
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Key Responsibilities:
* New Product Definition:
o Gather voice-of-customer input through direct customer engagement, field team feedback, and market research to identify unmet needs and inform feature sets and specifications.
o Collaborate with engineering team to define product roadmaps and new product requirements based on customer feedback, market trends, and competitive analysis.
o Analyze industry trends and technology developments to propose differentiated features and innovation opportunities.
* Strategic Guidance:
o Contribute to strategic planning by identifying growth opportunities, emerging applications, and product-market fit.
o Support long-term product portfolio strategy, positioning, and segmentation to align with business goals and evolving customer demands.
o Deliver insights on competitive landscape and pricing strategy to help shape go-to-market and business development decisions.
* Technical Marketing & Enablement:
o Translate semiconductor product specs into compelling marketing collateral (datasheets, product briefs, white papers, presentations, etc.).
o Support new product introductions (NPIs) with end-to-end launch planning, including messaging, collateral development, and demo creation guidance.
o Develop and maintain technical sales tools (block diagrams, comparison tables, application notes) to enable the sales force and channel partners.
o Assist in training internal and external stakeholders on product features, applications, and value propositions.
Required Qualifications:
* Bachelor’s degree in Electrical Engineering, Semiconductor Physics, or a related field.
* 8+ years of experience in technical marketing, product definition, or applications engineering within the semiconductor industry.
* Solid understanding of IC technologies.
* Experience with customer engagement for technical needs assessment and product validation.
* Strong verbal and written communication skills for both technical and non-technical audiences.
Preferred Qualifications:
* Master’s degree in Engineering or MBA with technical background.
* Prior experience in product strategy, roadmap development, and cross-functional team leadership.
* Experience in key end markets such as industrial, healthcare or automotive
Soft Skills:
* Strategic thinker with a hands-on, execution-driven mindset.
* Strong analytical and problem-solving skills.
* Effective collaborator with R&D, marketing, sales, and business development teams.
* Able to balance customer needs, business goals, and technical constraints in decision-making.
Travel 10-20%
For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export licensing approval from the U.S. Department of Commerce - Bureau of Industry and Security and/or the U.S. Department of State - Directorate of Defense Trade Controls. As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process.
Analog Devices is an equal opportunity employer. We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group.
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Analog Devices, Inc. (NASDAQ: ADI ) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologies into solutions that help drive advancements in digitized factories, mobility, and digital healthcare, combat climate change, and reliably connect humans and the world. With revenue of more than $9 billion in FY24 and approximately 24,000 people globally, ADI ensures today's innovators stay Ahead of What's Possible. Learn more at www.analog.com and on LinkedIn and Twitter (X) .
Come join ADI – a place where Innovation meets Impact. For more than 55 years, Analog Devices has been inventing new breakthrough technologies that transform lives. At ADI you will work alongside the brightest minds to collaborate on solving complex problems that matter from autonomous vehicles, drones and factories to augmented reality and remote healthcare.
ADI fosters a culture that focuses on employees through beneficial programs, aligned goals, continuous learning opportunities, and practices that create a more sustainable future.
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