Job Function: Marketing & Channel The role: DIGITAL MARKETING SPECIALIST (Appartenente alle categorie protette lgs 68/99) The Digital Marketing Specialist collaborates with the Marketing Manager in creating and executing the Marketing and Communication strategy of the company, through internal and external channels. - recent Digital Marketing experience - deep knowkedge of Digital Marketing Automation and Website Content Management Platforms - knowledge of Adobe Creative Suite or Canva - professional English (min. B2) - creativity - problem solving skills - sense of collaboration. Responsibilities: - Develops and implements, together with the Marketing Manager, digital marketing strategies aligned with business objectives - Manages our Marketing Automation tool and creates digital marketing campaigns, events invitations, customer communications, etc - Create and optimizes website contents/pages through our website content management tool - Collaborates with company experts to create new contents, blogs and newsletter - Develops an editorial calendar based on strategic goals, business needs, service launches, announcements and events. - Manages the company social media accounts and creates contents/posts - Manages and implement advertising campaigns on platforms such as Google Ads, Facebook Ads, LinkedIn Ads - Analyzes data and metrics to evaluate campaign performance and propose improvements - Collaborates with local and global teams to ensure consistency in brand communication - Collaborates with the Sales Team to help them in generating qualified leads - Monitors market trends and innovations in the field of digital marketing What we need to see from you: - Experience in Digital Marketing, preferably from the technology industry - Demonstrable track record of defining and executing highly effective content marketing programs. - Outstanding written skills. - Professional English (min. B2) - Creative thinker - Working knowledge of marketing automation platforms such as Marketo and Sitecore - Knowledge of Adobe Creative Suite or Canva - Outstanding organizational, planning, time-management, and process-creation abilities - Hybrid work model requires office presence 2 to 3 days per week - Mandatory: Elegible to be hired under "Categorie Protette" by 68/99 law. If you don't think the position is right for you Interested in becoming a SWOmie? Sara Higuera, our Talent Acquisition Lead for Spain and Italy, will take you through the selection process and every step of the way. Why SoftwareOne?: Accommodations: At SoftwareOne, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Additionally, we encourage experienced individuals that have taken an intentional career break and are now prepared to return to work to explore our SOAR program.