CRO & UX/UI Specialist
Diesel has long been a leading pioneer in denim and casual fashion, known for moving outside and ahead of trends in its industry. While retaining always its DNA, in recent years Diesel has evolved into the world of premium casual wear, becoming a true alternative to the established luxury market. Diesel is a truly worldwide organization. It is present in more than 80 countries with 5,000 points of sale, including more than 400 company owned stores.
Responsibilities
* Conduct performance analysis of user behaviors, conversion funnels, and website landing using web analytics tools
* Identify opportunities for improvement and develop data-driven proposals to optimize website elements, landing pages, and conversion paths
* Design and execute A/B tests to validate hypotheses and make data-informed decisions to improve user experience and conversion rate
* Lead the design process, from research to interaction and testing
* Design user flows, create wireframes, prototypes
* Collaborate-functional teams including IT, marketing, merchandising & CRM
* Monitor online performance metrics, conversion rate and user feedback to identify areas for further optimization and accordingly
* Collaborate with stakeholders to communicate effectively CRO & UX insights, results and recommendations
* Stay updated with industry trends, best practices and emerging technologies in CRO & UX design to improve online performance continuously
Requirements
* Degree in web marketing or digital communication field
* 3+ years of experience in a UX/UI role (better if on e-commerce platforms)
* Be responsible and organized with the ability to work on multiple projects
* Know how to work with a Design System
* Be proficient in technology with a focus on mobile
* Skilled in communication
* Excellent problem-solving skills and data-driven mindset
* Have a great experience with Figma
* Have a great experience with UX tools
* Be proficient in English
Desirable Skills
* Technology and systems architecture knowledge
* Knowledge of coding is an advantage (you will not be required to code)
* Have an experience with Contentsquare
* Formal UX qualifications
* Participates in the UX community
* Italian language knowledge
Location
Breganze/Milano
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Seniority level: Not Applicable. Employment type: Full-time. Job function: Retail Apparel and Fashion.
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