1 week ago Be among the first 25 applicants Direct message the job poster from Hub Affiliations We are seeking an
AI Content & Automation Specialist
to lead the operation and continuous improvement of our AI-driven omnichannel chatbot and content automation system. This hybrid role combines technical know-how in AI tools with creative content marketing skills. The specialist will work at the intersection of technology and marketing, ensuring our AI assistant delivers engaging, on-brand interactions across Instagram, Messenger, WhatsApp, Telegram, web chat, and email. KEY RESPONSIBILITIES: AI Chatbot Management:
Oversee and fine-tune our GPT-4-powered chatbot across all channels. Continuously update the bot's prompts and knowledge base to reflect new content, FAQs, and promotions, ensuring accurate and consistent responses. Automation Workflow Development:
Design and manage automation flows using low-code tools (e.g., ManyChat, Landbot) and integrations (Make.com/Zapier). Implement conversation scripts, user segmentations, scheduled broadcasts, and trigger-based messaging to drive user engagement and conversions. Voice & Video Content Creation:
Utilize AI tools (like ElevenLabs for voice cloning and D-ID/HeyGen/Synthesia for video generation) to create multimedia content such as voice notes or AI avatar videos in multiple languages for campaigns or chatbot responses. Content Marketing & Copywriting:
Collaborate with the marketing team to plan chatbot-driven campaigns. Write and optimize conversational copy and AI prompts aligned with the brand's tone. Ensure automated messages are persuasive and personalized to maximize conversions and user satisfaction. Analytics & Optimization:
Monitor chatbot performance via analytics dashboards. Track metrics such as engagement, click-throughs, conversions, and sentiment feedback. Use insights for content strategy and automation improvements, including A/B testing and data-driven adjustments. Cross-Functional Collaboration:
Work with content creators, marketing managers, and tech developers. Translate marketing ideas into bot flows and explain technical capabilities/limitations. Coordinate with external vendors/support platforms as needed. Maintenance & Innovation:
Regularly update integrations and troubleshoot issues. Stay current with AI tools and best practices in conversational AI and marketing automation. Propose new features or channels to enhance our system. Compliance & Best Practices:
Ensure all communications comply with platform policies and data regulations. Implement best practices for message frequency and timing to maintain user trust. REQUIREMENTS: AI and Chatbot Expertise:
Experience with conversational AI platforms, familiarity with large language models (GPT-3/4, ChatGPT), and prompt crafting skills. Knowledge of AI training/tuning is a plus. Content Creation Skills:
Strong writing abilities with marketing copy understanding. Experience with multimedia content creation (audio/video) is highly valued. Marketing Acumen:
Proven experience in digital marketing or CRM campaigns, understanding of affiliate marketing and funnels. Ability to interpret analytics to inform strategies. Tools and Platforms:
Experience with messaging channels (Facebook/IG Messenger, WhatsApp Business, Telegram). Familiarity with voice/video AI tools and analytics dashboards. Soft Skills:
Creative, user-centric mindset, strong communication, organizational skills, quick learner, and team collaboration. Language:
Proficiency in English required; additional languages (especially Italian) are a plus. WHAT WE OFFER: Opportunity to lead a cutting-edge AI engagement system with a large user base; A collaborative environment valuing innovation at the intersection of AI and marketing; Ongoing training and access to premium AI tools; Competitive salary, benefits, and growth opportunities in a pioneering business area. Note:
Candidates with either technical or marketing backgrounds are welcome, provided they demonstrate versatility. Portfolios or past projects (chatbot demos, automated campaigns) will be evaluated. Seniority level
Entry level Employment type
Full-time Job function
Marketing, Public Relations, and Writing/Editing Industries
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