Why Here? WPP Media serves as WPP's AI-driven media operating unit. It unites media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients gain clear insights into media investment performance. Choreograph, WPP's global data products and technology company, transforms marketing via the Open Media Studio. This AI-enabled platform bridges strategy to activation. The team exceeds 1,000 members across 20 markets worldwide.
What Will You Do? As a Digital Analytics & CRO Consultant at WPP Media, you will develop and convey CRO and digital analytics strategies in simple terms. You will draft detailed requirements documents and communicate technical activities clearly to developers. Additionally, you will leverage tools like Adobe Analytics, Google Analytics 4, and experimentation platforms such as VWO and Optimizely to drive optimizations and analyze user experiences.
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