This role involves strategic planning, client relationship management, and extensive scouting activities to identify and leverage new business opportunities. Key Responsibilities 1. Project Management: - Lead and manage media projects for international clients, ensuring timely and successful delivery. - Develop comprehensive media plans that align with clients' objectives and budgets. 2. Client Relationship Management: - Build and maintain strong relationships with international clients. - Serve as the primary point of contact for client communications and account management. - Conduct regular client meetings and provide insightful reports on campaign performance. 3. Sales and Business Development: - Identify new business opportunities and develop strategies to expand the company’s market presence. - Meet and exceed sales targets by effectively pitching media solutions to potential clients. 4. Scouting and Market Analysis: - Conduct thorough market research to identify emerging trends and opportunities. - Scout for potential clients and partners to enhance the company’s portfolio. - Stay updated with industry developments and competitor activities. 5. Collaboration with Italian Teams - Work closely with Italian teams to ensure cohesive and effective campaign execution. - Manage cross-departmental projects, ensuring alignment with local strategies and market specifics. 6. Advertising Expertise - Utilize extensive knowledge of free and pay television, digital, and OOH advertising to craft innovative media strategies. - Provide expert advice on media buying, placement, and optimization to maximize ROI.