Experteer Overview
As Business Manager On Trade, you will drive revenue and shape Bacardi's presence in the Italian On-Trade. You will lead a sales team, build strategic customer relationships, and execute country plans to grow brand and portfolio impact. You’ll champion Commercial Excellence assets and shopper programs to influence purchasing at the point of sale. The role blends entrepreneurship with cross-functional collaboration, traveling within your area to stay connected with stakeholders. This is a high-visibility position shaping Bacardi’s legacy in a key market.
Retribuzione / Benefits
- Deliver key financial targets (NSV, gross margin, profitability)
- Build and maintain relationships with strategic customers in the On-Trade channel
- Implement customer and shopper programs per the Country Integrated Activity Plan (IAP)
- Drive use of Commercial Excellence assets (e.g., Pictures of Success) and activation of brands
- Identify opportunities for new business and contribute to category/channel plans
- Act as entrepreneur with full portfolio thinking and lead a winning team
- Foster a shared vision and strong team spirit across sales teams
- Travel within the area to engage with local sales teams and key customers
Responsabilità
- Deep commercial knowledge in on-trade sales
- Ability to develop strategic relationships with key customers
- Leadership of a sales team and cross-functional collaboration
- Strong understanding of route-to-market and category planning
- Entrepreneurial mindset with portfolio thinking
- Ability to drive brand activation at the point of purchase and implement IAPs
Requisiti fondamentali
- Competitive Pay Package
- Competitive Holiday/Paid Time Off
- Retirement/Pension Plan
- Medical, Critical Illness, and Life Insurance
- Employee Assistance Programs
- Inclusive leave policies
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