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Professional marketing specialist

Santa Palomba
Kenvue
Pubblicato il 23 luglio
Descrizione

Kenvue, part of the Johnson & Johnson Family of Companies (Kenvue), is currently recruiting for:

Professional Marketing Specialist (Hybrid)

* Be an active part of the development and implementation of J&J Consumer Healthcare Omnichannel strategy for Health Care Professionals (HCPs).

This position is

* hybrid
* based in Pomezia - Santa Palomba (Rome), Italy, and remote.

Who we are

At Kenvue, we believe in the extraordinary power of everyday care. Built on over a century of heritage and propelled by science, our iconic brands—including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSON’S, and BAND-AID—are category leaders trusted by millions. Our employees share a digital-first mindset, innovation grounded in deep human insights, and a commitment to earn a place in consumers’ hearts and homes.

What will you do

The Professional Marketing Specialist is responsible for:

* Supporting the implementation of the local Professional Omnichannel plan.
* Supporting the deployment and execution of brand plans based on local or cluster Professional strategies and guidelines.
* Managing events with KOLs, such as congresses, ECM courses, webinars, ensuring timely content deployment in line with J&J procedures and local laws (AIFA procedures, etc.).
* Planning, managing, deploying, and executing the professional platform (Academy Plus) and related functionalities like webinars and online videos, coordinating IT, external agencies, and internal stakeholders (including Compliance, Data Privacy, Legal) in line with internal procedures and laws.
* Supporting the launch of CRM programs, collaborating with agencies and IT, following cluster guidelines and schedules.
* Developing and coordinating detailing materials (printed and digital) for REPs, liaising with external agencies.
* Monitoring and reporting campaign performance and KPIs.
* Tracking the local Professional Omnichannel budget.
* Ensuring high-quality HCP content, reviewing and approving content with Regulatory and Medical Affairs support.
* Ensuring campaigns comply with local Legal, Data Privacy, Regulatory, Medical, and Compliance rules.
* Managing external agencies and field teams, monitoring performance, and ensuring timely delivery of contents and samples.
* Maintaining compliance with HCCBI requirements, managing legal agreements, and supporting internal processes for HCC actions.
* Managing internal tools related to HCPs (HCC Life, Cornerstone, etc.) and necessary documents.

Qualifications

* Required Qualifications
* Degree in Healthcare Science or Business Economics.
* At least 3-4 years of experience in pharmaceutical companies or structured agencies focusing on HCPs (marketing, MSL roles).
* Experience managing activities with KOLs, congresses, events, webinars, ECM courses, with strong knowledge of local laws including AIFA and Ministry of Health regulations and compliance rules.
* Very good verbal and written English skills.
* In-depth knowledge of HCP activities such as CME courses, congresses, KOL management, educational campaigns, procedures, and compliance rules.
* Strong project management skills and ability to deliver on time.
* Proficiency in Microsoft Office.
* Well-organized, structured, and focused on achieving objectives.
* Effective collaboration and teamwork skills with agencies, suppliers, and internal teams.
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