PWithin the Brand Communication Dept, you will lead the creation of a 360° Global editorial content strategy across consumer-facing touch points, on and offline, keeping in mind brand strategy, specific channel needs and KPIs. /ppWith a strong focus on storytelling, high quality and consistency, you will manage the whole editorial content production process through close collaboration with internal hub functions (Communication, Marketing, Media, Brand Creation, Visual Merchandising, Digital Department, CRM) and external vendors. /ppbHow will you make an impact /b /pulliWith the Brand Communication Director, define the Brand editorial identity of the Maison /liliDevelop, implement and manage the overall editorial content strategy in alignment with the brand positioning and communication strategy /liliCurate high-quality, engaging and relevant written content for different communication touchpoints, with a specific focus on social media, advertising, websites, newsletters and in-store communication to elevate brand storytelling power /liliMaintain and evolve the brand’s verbal identity, ensuring all brand assets are consistently applied across multiple communication channels /liliWork with external copywriters to ensure outsourced projects are on-brand in terms of tone of voice /liliStay informed about industry trends, consumer preferences, and competitive landscape; use insights from research to inform brand and content strategies /liliDesign and envision the best customer journey across the different communication touchpoints /liliAct as a gatekeeper of the right editorial brand expression /liliDevelop relevant messages and creative assets needed for different layouts and platforms /liliContribute to marketing briefs by envisioning what will be needed to develop a cross-channel effective editorial strategy /li /ulpbHow will you experience success /b /pulli5 years’ experience in the role or similar position /liliExceptional consolidated copywriting skills - writing, editing, and proofreading /liliStrong planning and project management skills /liliAbility to handle multiple projects and priorities to meet deadlines /liliStrong intellectual curiosity translated into a strategic thinking and ability to craft editorial captivating contents /liliRigorous and solution-oriented problem solving, combined with capability of thinking through complex situations /liliAdvanced soft skills in facing different stakeholders (from C-level to middle management) /liliKnowledge about SEO Content Optimization would be a plus /liliFluent in English (spoken written) /liliYou will be part of a dynamic Maison where your skills and talents will be recognized /liliYou will share with us the same values such as “enriching communities, care attitude, continuous improvement, efficient accountability” /liliYou will work in a multicultural team and develop international experience /liliYou will navigate with us on our sustainability journey /liliYou will develop and take your career at the next level with potential opportunities within Maison and the Richemont Group /li /ulp1st Stage – After your application has been selected, our recruitment team will reach out to you within 2 weeks to conduct an introductory call /pp2nd Stage – Interview with our Senior HR Manager. /pp3rd Stage - Interview with our Brand Communication Director and CMO. /ppPanerai is an equal opportunities employer ensuring that all applicants are treated equally and fairly throughout our recruitment process. We want to offer an inclusive environment of mutual respect and we are determined that no applicant experiences discrimination based on gender, gender expression, disability, origin, background, religious beliefs or sexual orientation or any other basis protected by law. /ppPanerai recruits “Modern Heroes” and recognizes all types of talent and singularities. /ppJ-18808-Ljbffr /p #J-18808-Ljbffr