Meet Aperture At Aperture, we create value and drive growth by delivering exceptional product consultancy and advertising services to our global partners. Through data‑driven strategies, we combine performance marketing, creative strategy, product optimisation, CRM, analytics and experimentation to help ambitious companies scale. Founded in 2022 by Hannah Parvaz, Aperture has quickly made waves. Already recognised as Business Consultant of the Year and named 2024's Most Innovative Growth Agency, we're now building the team that will take us into our next stage of growth. We work with some of the most exciting apps, platforms and digital products in the world. Our job is not just to make things look good. Our job is to make growth happen.
Our Culture
Growth mindset. We're hungry to learn and improve
Take full responsibility for every outcome—no excuses
Obsess over results. We're here to make a measurable impact
We're data‑obsessed. We let numbers, not opinions, guide our decisions
Client success is our success. Period
No ego. The best idea wins, regardless of who it comes from
Radical candour. We give and receive honest feedback to fuel growth
No job is too small. We support each other and JDFI
Work from Anywhere We're remote‑first and impact‑first. Work from wherever you're most productive, while staying closely connected to the team through regular collaboration, team sessions, client work and in‑person meetups. We also bring the team together for retreats, events, conferences and working sessions around the world. Travel to team meetups is covered. You must be able to work in a UK timezone.
Role Overview We're hiring a Creative Strategist to help build, lead and scale Aperture's performance creative engine. This is not a "make pretty ads" role. This role sits at the intersection of performance marketing, social‑native copywriting, user psychology, creator‑led production, AI‑native research, creative testing systems, funnel and offer strategy and platform‑native growth.
Why this role matters Creative is now one of the biggest levers in paid acquisition. As targeting becomes more automated, platform signals become more complex, and competition increases, growth teams need stronger creative systems. Meta's newer delivery systems rely heavily on creative signals, variation and structured testing, meaning creative volume and diversity are becoming central to performance. At the same time, generative AI is changing how creative teams research, concept, produce and iterate. Leading marketing teams are using AI to speed up production, personalise messaging, analyse customer feedback and scale creative experimentation. This role exists to keep Aperture ahead of that shift. You'll help us build creative systems that are faster, sharper, more human, more automated and more commercially effective.
Key Responsibilities Performance Creative Design
Design high‑performing assets across paid social statics, carousels, UGC‑style overlays, ad variations, landing page visuals and creator assets
Turn briefs into clear, compelling visuals that drive action
Understand how design impacts scroll behaviour, clarity and conversion
Social‑Native Execution
Design for platform, not just aesthetics
Understand how creative needs to look and feel across TikTok, Meta feeds, Reels, Stories, YouTube Shorts
Create assets that feel native, not over‑designed
Iteration and Testing Produce multiple variations of the same concept quickly. Work with creative strategists to test hooks, formats, layouts, messaging. Be comfortable designing fast and iterating based on performance.
Creative Systems and Velocity
Maintain high output across multiple accounts
Work within structured systems for briefing, production, versioning and file organisation
Ensure design never bottlenecks testing
Collaboration
Work closely with creative strategists (to understand concepts and angles)
Work with performance teams (to understand what's working)
Work with creator managers (to support UGC output)
Take feedback quickly and apply it without friction
AI‑Assisted Workflows
Use AI tools to speed up production and iteration
Support image generation, background edits, asset variations and rapid prototyping
Stay curious about how AI can improve speed and output
Requirements
Experience working with creative or performance teams
Experience with tools like Figma, Adobe Suite or similar
Comfort working at speed and producing multiple variations
Experience with motion, video or editing tools is a strong plus
Understanding of what drives performance (CTR, clarity, hooks, etc.)
Understanding of social platforms and how design translates across them
Experience designing for paid social, performance marketing or digital products
Strong portfolio of work that shows clear, effective design – ideally in ads, UGC or conversion‑focused content
Skills And Mindset
You notice small details others miss
You are not precious about your work
You design for clarity, not just aesthetics
You can take feedback and iterate quickly
You are fast, organised and detail‑oriented
You understand that the goal is performance
You care about how things actually perform, not just how they look
You are comfortable working with messy inputs and turning them into strong outputs
This is not the role for you if
You only want to work on polished brand design
You are not interested in how your work performs
You prefer slow, perfect outputs over fast iteration
You are uncomfortable receiving frequent feedback
You don't enjoy working on ads or performance creative
What Success Looks Like In 6 Months
Assets feel native to each platform
Design supports testing, not slows it down
Winning concepts are iterated quickly and clearly
Creative output across accounts is faster and more consistent
Creative teams can rely on you to execute at speed without sacrificing quality
Benefits
Work from anywhere, with flexibility around how you structure your day
Direct exposure to high‑growth clients and meaningful work
Regular team meetups and retreats, with travel covered
Access to conferences, events and industry sessions
Small team, high ownership, fast progression
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