Company Description
ZONA20 MILANO is a Made in Italy slow fashion brand. Our refined and sophisticated collections draw inspiration from the authenticity of Italian craftsmanship and expertise, blending contemporary, deconstructed designs with classical elements to create a sense of essential, minimalist structural purity. The brand offers gender-neutral clothing, accessories, and a range of lifestyle products, crafted using sustainable materials to align with its commitment to environmental responsibility. We are currently looking for a freelance Digital Marketing Specialist to support the brand's awareness and international digital visibility.
Main Responsibilities
- Management and optimization of paid advertising campaigns (Meta, Google Ads, TIKTOK, etc.)
- SEO strategy and website optimization
- Performance tracking, reporting, and analytics
- Digital budget planning and media allocation
- Coordination with the brand's creative and marketing team
- Monitoring traffic, customer acquisition, and campaign ROI
- IT coordination and digital tracking support when needed
Requirements
- Previous experience in fashion, luxury, lifestyle, or contemporary brands
- Strong knowledge of Meta Ads Manager, Google Ads, TIKTOK, SEO, and analytics tools
- Ability to independently manage campaigns and performance optimization
- Understanding of luxury brand positioning and visual communication
- Analytical mindset combined with creative sensitivity
- Fluent English required
- Freelance / partita IVA preferred
Location
Remote / Milan preferred