Job Description
If you’ve worn a pair of glasses, we’ve already met.
We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products (such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest, and Transitions), iconic brands that consumers love (such as Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear, and Costa), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, LensCrafters, Salmoiraghi & Viganò, and the GrandVision network), and leading e-commerce platforms.
Join our global community of over 190,000 dedicated employees around the world in driving the transformation of the eyewear and eye care industry.
Discover more by following us on LinkedIn!
Your #FutureInSight with EssilorLuxottica
Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world? Join us in redefining the boundaries of what’s possible.
Your Role
We are looking for a Performance Marketing Specialist. The person will drive the implementation of the performance marketing strategy across the funnel, ensuring activation on various touchpoints to achieve business objectives.
Main Responsibilities
* Contribute to the definition of the performance marketing strategy, ensuring consistency with the media mix and the funnel strategy
* Manage and optimize digital campaigns across channels (Google Ads, DV360, Meta, Criteo, TikTok Ads Manager, Microsoft Ads, etc.) to increase performance metrics such as Leads, Traffic, Conversion Rate, ROAS, Revenues
* Analyze data and report on spending and performance
* Define targeting audiences and creative materials, and develop strategies accordingly
* Forecast annual budgets and manage daily budgets according to targets
* Monitor and implement new trends, tools, best practices, and beta features
* Coordinate with cross-functional teams for brand synergies
Main Requirements
* Educational background in Data Management, Media, Statistics, or equivalent
* At least 2+ years of experience in managing performance campaigns in a competitive, fast-paced environment
* Strong problem-solving skills and ability to think in parallel
* Solid experience with Google Ads, Business Manager, DV360, Campaign Manager, Adobe Analytics
* Nice to have: knowledge of retail dynamics
Recruitment Process
If selected, you will be contacted by our HR Department to guide you through the next steps of your application process.
Our Diversity, Equity, and Inclusion Commitment
We are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities regardless of race, gender, ethnicity, religion, disability, sexual orientation, or other characteristics that make us unique.
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