PSet in one of the world's most iconic cities, Baccarat Rome will be more than a luxury hotel. It will be a destination where culture, design, gastronomy, and community come together to create an experience of rare distinction. /ppbr/ppWe are seeking an experienced Director of Marketing to lead the brand's debut in Rome and establish Baccarat as one of the city's most relevant cultural and social destinations. /ppbr/ppstrongThe Opportunity /strong /ppbr/ppReporting to the General Manager, you will be responsible for shaping the voice, presence, and positioning of Baccarat Hotel Rome from pre-opening through launch and beyond. /ppbr/ppThis role is not for a traditional marketer. We are looking for someone deeply connected to Rome — someone who understands the city's luxury landscape, knows the people shaping culture, and is genuinely passionate about what is happening across fashion, design, art, dining, and lifestyle. /ppbr/ppYou will be the connector between Baccarat and the city itself, creating meaningful relationships, influential partnerships, and experiences that place the hotel at the centre of Rome's cultural conversation. /ppbr/ppstrongKey Responsibilities /strong /pulliLead the marketing strategy, brand positioning, and launch of Baccarat Hotel Rome. /liliDrive PR, communications, social media, content, and digital marketing. /liliDevelop relationships with local tastemakers, media, cultural institutions, artists, designers, and luxury brands. /liliCreate partnerships, events, and activations that embed Baccarat within Rome's social and cultural fabric. /liliPosition the hotel's restaurants and bars as destinations in their own right. /liliWork closely with Sales, Revenue, Operations, and Corporate Marketing to drive awareness and commercial success. /li /ulpbr/ppstrongAbout You /strong /pulliSignificant marketing leadership experience within luxury hotels is essential. /liliProven success in luxury hospitality pre-openings or iconic luxury brands. /liliDeeply connected within Rome's luxury, cultural, creative, and lifestyle communities. /liliNaturally curious and passionate about the city's evolving social and cultural scene. /liliA strong networker and relationship builder with credibility and influence. /liliExceptional storytelling, communication, and brand-building skills. /liliFluent in English and Italian. /li /ulpbr/ppstrongWhy Baccarat Rome /strong /ppbr/ppThis is a rare opportunity to launch one of the world's most prestigious luxury brands in one of the world's most influential cities. /ppbr/ppWe are looking for someone who doesn't simply market Rome, but lives it, understands it, and is connected to the people and experiences shaping its future. /ppbr/ppJoin us in creating a new cultural landmark for the city. /p