About Accelerat Accelerat is a product-oriented startup company that provides advanced software solutions to guarantee high levels of cyber-security, safety, and time-predictability for next-generation cyber-physical systems, like autonomous vehicles, factory automation, advanced robots, and any other safety-/security-critical embedded system. As spin-off company of the Scuola Superiore Sant'Anna of Pisa, innovation is part of the DNA, meeting and solving the challenges of the ever-evolving cyber-physical world. Accelerat currently provides three software products: CLARE, AI Bunker, and Bunker for Linux. Opportunity Join Accelerat family as Technical Marketing Specialist ( freelance ) Location Remote. When in person, at Polo Tecnologico di Navacchio, Cascina (PI) Company Vibes Tech enthusiasts, but also fun enthusiasts! At Accelerat, we're not just creating a safe and secure future, we're throwing a party, and everyone's invited! Required Skills Proven experience (5 years) in B2B technical marketing, preferably for embedded systems, cybersecurity, IoT, or safety-critical industries Strong writing skills, capable of translating complex technical concepts into clear, impactful narratives Able to manage content production autonomously within set timelines Familiar with digital marketing tools, content management systems, and analytics platforms Proficiency in analyzing market trends, customer behaviors, and competitive positioning to generate leads Communication skills Fluent in English Good-to-have Prior success in marketing deep-tech products or startups Experience with digital graphic editors (e.g., Adobe Illustrator) Experience in the Automotive, Railway, Industrial Automation, and/or Robotics domain Responsibilities Technical Content Assets: Collaborate with the technical team to create whitepapers, case studies, blog entries, solution briefs, press releases, and LinkedIn contents that clearly explain the value proposition SEO and Website Enhancement: Update web copy to reflect use cases in automotive, railway, robotics, and IoT, articulating key and peculiar benefits for any persona (technical and business) Product Messaging & Positioning: Craft messaging frameworks tailored to technical and business stakeholders Campaign Strategy: Design, support, and coordinate email, digital, and event campaigns (e.g., international conferences and fairs) Sales Enablement: Collaborate with sales and technical teams towards a clearer technical communication Performance Tracking: Monitor engagement metrics (downloads, site traffic, campaign ROI) and optimize content strategies accordingly J-18808-Ljbffr