From Shakers, house of freeworking, we're looking for a
strategic and analytical Product Marketing Manager
, with proven experience in
competitive analysis and mystery shopping
, to help our client sharpen and positioning in the B2B SaaS space. This is a brand-new role in the team, and you’ll own it from start to finish—from market research to messaging to building battle cards and sales materials.
️
You must be a Mystery Shopping specialist You’ll act as a potential customer and attend competitor demos to extract insights into positioning, messaging, and onboarding experience. We’re looking for someone confident and proactive in this type of research.
What you’ll do Lead deep
competitive research
and
mystery shopping
activities Build and maintain
battle cards
and
competitor matrices
for Sales & Marketing Conduct
win/loss interviews
with prospects and clients Continuously update and refine our
core messaging and positioning Turn insights into structured, clear documentation and recommendations
What we’re looking for Proven experience in
Product Marketing
or
Competitive Intelligence Specialist in Mystery Shopping
as a research methodology Strong in
competitive analysis
,
sales enablement
, and
market research Structured, organized, and autonomous—you can own projects end-to-end Familiar with tools like
Notion
,
Slack
,
Google Meet Fluent in
English and Italian Experience in
B2B SaaS
is required Bonus: background in the
hospitality/hotel sector
Project details Freelance contract for 3 months 80 hours/month Fully
remote
– minimum 4h overlap with EU time zone High-impact role with real ownership and visibility Flexible and async-friendly work culture
If you think you fit the role - apply directly! :)