Editorial Content Manager
Your Mission
Within the Brand Communication Dept, you will lead the creation of a 360° global editorial content strategy across consumer-facing touchpoints, both online and offline, aligning with brand strategy, channel needs, and KPIs.
Focusing on storytelling, quality, and consistency, you will manage the entire editorial content production process through close collaboration with internal teams (Communication, Marketing, Media, Brand Creation, Visual Merchandising, Digital Department, CRM) and external vendors.
How will you make an impact
* Define the brand's editorial identity in partnership with the Brand Communication Director.
* Develop, implement, and manage the overall editorial content strategy aligned with brand positioning and communication goals.
* Curate high-quality, engaging content for various channels such as social media, advertising, websites, newsletters, and in-store communication to enhance brand storytelling.
* Maintain and evolve the brand’s verbal identity, ensuring consistency across all communication channels.
* Work with external copywriters to ensure outsourced projects reflect the brand's tone of voice.
* Stay informed about industry trends, consumer preferences, and competitors; utilize insights to inform content strategies.
* Design optimal customer journeys across communication touchpoints.
* Act as a gatekeeper for the brand’s editorial expression.
* Develop messages and creative assets suited for different formats and platforms.
* Contribute to marketing briefs by outlining content needs for cross-channel strategies.
How will you experience success
* At least 5 years of experience in a similar role.
* Exceptional copywriting, editing, and proofreading skills.
* Strong planning and project management abilities.
* Excellent communication skills.
* Ability to manage multiple projects and meet deadlines.
* Strategic thinking, creativity, and curiosity in content creation.
* Problem-solving skills with a solution-oriented approach.
* Strong soft skills for stakeholder engagement from C-level to middle management.
* Knowledge of SEO and content optimization is a plus.
* Fluent in English (spoken and written).
Additional Information
* Join a dynamic Maison where your skills will be valued.
* Share values like community enrichment, care, continuous improvement, and accountability.
* Work in a multicultural team and gain international experience.
* Participate in our sustainability journey.
* Opportunities for career growth within Maison and Richemont Group.
Interview Process
1. Initial contact within 2 weeks after application submission.
2. Interview with our Senior HR Manager.
3. Final interview with the Brand Communication Director and CMO.
Panerai is committed to equal opportunity and fostering an inclusive environment, respecting diversity and promoting fairness throughout our recruitment process.
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