Position: Support in the creation of the social and digital strategy of all Acqua di Parma channels. Oversee all the digital contents and act as a link with Brand departments and sales departments to implement the strategy with a Global vision. Management of the marketing and communication of the site through a continuous interface with the Trade Marketing and Sales department for a 360 animation of the E-commerce. RESPONSIBILITIES Social Media: - Create a solid Social Media Paid strategy, with focus on Instagram and Facebook - Engage regional teams on the Social Media Planning - Support in the content creation process within internal stakeholders - Create reports for internal stakeholders and top management - Optimize performances of Social Media campaigns in conjunction with the agencies E-Commerce: - Support the day-by-day activities to ensure the proper working and updating considering the marketing and commercial strategies - Support the regional teams in their activities of the e-commerce management: products launch, contents update, etc. - Coordinate with internal stakeholders (e.g., eCommerce Sales team, Content team, Customer Care) to ensure a consistent experience for the final customers through different touchpoints - Support SEO and SEA activities - Support the Project Management of special projects Profile: REQUIREMENTS - Strong digital experience with focus in Social Media management is a plus - Creative and analytical approach, sensibility to numbers to develop insights for future campaigns - Proven knowledge and understanding of the digital environment and the different social media platforms and how each platform can be used in different scenarios - Proactive, passionate and details-oriented - Fluency in English is a must