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Customer journey expert (digital sales) (cornate d'adda)

Cornate d'Adda
Ing Group
Pubblicato il 18 giugno
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The Customer Journey Expert (CJE) – Digital Sales combines a strong customer mindset with analytical rigor and hands‑on execution, working closely with Digital Sales, Performance, Product, Data, UX and Sales teams to translate insights into tangible improvements and measurable impact.Key Responsibilities:Analyse and map end‑to‑end customer journeys (acquisition, onboarding, usage, cross‑sell), identifying friction points, drop‑offs and growth opportunitiesDesign and optimise digital and omnichannel journeys with a strong focus on customer experience, simplicity and conversionWork closely with Digital Sales and Performance teams to improve funnels, landing pages and key touchpointsTurn quantitative and qualitative insights into clear actions, experiments and iterative improvementsCollaborate with UX/UI designers, Product Owners and IT to ensure consistency between designed and delivered experiencesEnable and support continuous experimentation (A/B testing, CRO initiatives, new flows) across journeysContribute to building a holistic customer view in close collaboration with Data & Customer Intelligence teamsMonitor and communicate journey performance using relevant KPIs (conversion, drop‑off, time‑to‑yes, NPS, CES)Act as a customer advocate within the organisation, bringing the customer perspective into growth and decision‑making discussionsQualifications and Skills:Master’s degree4–7 years of experience in customer journey management, digital sales, CRO, UX, growth or digital product rolesStrong experience in analysing and optimising digital funnels and customer flowsAbility to interpret customer behaviour data (web analytics, CRM data, customer insights)Experience working in cross functional digital environments (marketing, product, IT, data)Structured problem solving skills and a strong results oriented mindsetExcellent communication and stakeholder management skillsFluent EnglishExperience in financial services or other regulated industries is a strong plusCustomer‑first, with solid commercial awarenessHands‑on and impact‑drivenCurious, eager to learn and comfortable with experimentationComfortable in dynamic, fast‑moving and ambitious environmentsWorking conditions: Full TimeDuration: PermanentLocation: Milan (hybrid)Benefits:Super flexible smart workingCompetitive base salaries and performance based bonusesDiverse cultures & Innovative mindsetsInternational EnvironmentCommitment to sustainabilityLots of training development opportunities to help you growLots of moments dedicated to physical and mental well-beingA special day off when it is your birthdayFree water & coffee at the officeDiversity is a fundamental element of our corporate culture, and we are fully committed to creating a safe and inclusive environment, based on mutual respect and the value of diversity, offering equal job opportunities to all qualified candidates.#J-18808-Ljbffr
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