Our client, an important B2B company, is currently looking for a:
Sebbene l'esperienza professionale e le qualifiche siano fondamentali per questo ruolo, si assicuri di verificare di possedere le soft skill preferenziali, se richieste, prima di candidarsi.
Trade Marketing & RGM Director
Aim
The scope of the role is to bridge the gap between brand strategy and commercial execution, driving profitable growth by managing the innovation pipeline and optimizing the product portfolio across all channels
Key Responsibilities:
Guide and support sales in value creation within the product portfolio and innovation pipeline management
Establish and monitor pricing strategies across the product portfolio
Lead the innovation pipeline
Plan and execute the product refresh cycle to maintain portfolio relevance and competitive edge
Analyze competitor pricing and promotional activities to ensure optimal positioning
Requirements:
Degree in Economics, Marketing or similar
20+ years' proven experience with a cross-functional xivgfpx background in Sales, Trade Marketing, Brand Management, and Revenue Growth Management roles
Leadership & Team organization
Exceptional communication skills to lead cross-functional alignment between departments
English and Italian Fluent