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Hotel marketing and public relations manager

Venezia
Hilton Hotels
Pubblicato il 1 agosto
Descrizione

PA Marketing PR Manager plays a crucial role in developing and implementing the annual marketing and PR plan, driving key objectives, current initiatives, and relevant activities related directly to the hotel. The role will be responsible for leading the hotel’s marketing and PR team and ensuring the department performs an integral role in bringing together all functional areas to optimize commercial targets. /ppbWhat will I be doing /b /ppAs Marketing PR Manager, you will develop and implement the marketing plan and activities for the hotel to increase brand awareness, communicate promotions to all relevant target markets, and address hotel business needs. Specifically, you will perform the following tasks to the highest standards: /ppbBusiness Function /b /pulliDevelop, proactively manage, and implement the annual hotel marketing and PR plan, including media relations, social media, internal communications, eCommerce, brand recognition, and loyalty marketing within budget guidelines. /liliMeasure key performance indicators related to all marketing and PR activities, promotions, and campaigns, and produce performance reports for stakeholders. /liliManage the rollout of marketing and PR initiatives to support the hotel in meeting targets, leveraging regional marketing, corporate communications, eCommerce, marketing operations, strategic partnerships, and HHonors. /liliOversee the execution of promotional activities across all channels, ensuring brand adherence and effectiveness. /liliManage media relations, including press kits, releases, photo libraries, brochures, newsletters, and key personnel bios. /liliCoordinate media visits, develop media contacts, manage press conferences, and monitor local media events and activities. /liliPitch newsworthy stories related to the hotel’s various aspects, including MICE, FB, rooms, spa, architecture, design, and corporate responsibility. /liliSupport sales and FB teams with marketing collateral and initiatives. /liliEnsure all collateral conforms to brand standards and corporate guidelines, staying within budget. /liliSupport brand campaigns and initiatives, ensuring effective rollout and appropriate tone of voice. /liliManage internal communications, updating regional offices on local stories, awards, and sponsorships. /liliDevelop and manage social media strategies to drive engagement and loyalty, growing followers, and responding to customer posts and complaints. /li /ulpbManaging Execution /b /pulliAchieve performance goals and PR objectives set by the Line Manager. /liliOversee marketing and PR projects, ensuring resource and budget compliance. /liliShare local news and stories affecting the hotel across the region. /liliRepresent marketing and PR in hotel meetings, identifying revenue opportunities. /liliAnalyze competitive environment and consumer trends to inform strategies. /liliSupport in-house merchandising and ensure brand compliance across all initiatives. /liliLead content management across all channels, including website, OTAs, social media, and partnerships. /liliConduct regular audits to meet regional and global standards. /liliParticipate in industry events, training, and trade shows. /liliManage crisis communications in coordination with corporate communications. /liliUphold Hilton’s core values. /li /ulpbDeveloping Talent /b /pulliCreate a productive marketing and PR team culture and promote career growth. /liliEncourage achievement of company and personal objectives. /liliDevelop Personal Development Plans for team members. /liliConduct performance reviews and provide feedback. /liliSupport participation in training and industry networking events. /li /ulpbBuilding Relationships /b /pulliEstablish open communication with operational teams and develop relationships with external stakeholders including media, organizations, government officials, and suppliers. /liliCollaborate effectively across corporate, regional, and hotel teams. /li /ulpEOE / AA / Disabled / Veterans /ppbWhat are we looking for /b /ppA Marketing PR Manager serving Hilton brands should embody the following qualities: /pulliPrevious marketing experience in a similar environment. /liliExperience managing and motivating a team, with successful results. /liliExperience creating and managing promotional campaigns within budgets. /liliUnderstanding of marketing and PR strategies and initiatives. /liliDegree in Marketing, Communications, Public Relations, or Hotel Management. /liliProven ability to develop effective marketing plans and report on performance. /liliExcellent communication skills in English; proficiency in additional languages is advantageous. /liliProficiency in Microsoft Office, budget management, and project management. /liliStrategic, analytical, and critical thinking skills. /liliCommercial awareness and influencing skills. /liliStrong interpersonal, leadership, and cultural sensitivity skills. /liliProfessional appearance and positive attitude. /liliProblem-solving skills, autonomy, and integrity. /liliCreativity, high energy, and team leadership abilities. /liliCustomer-focused and results-oriented mindset. /li /ulpAdditional advantageous capabilities include prior hotel industry marketing experience, multilingual abilities, and experience with marketing partnerships and agencies. /ppbWhat will it be like to work for Hilton /b /ppHilton is a leading global hospitality company offering a range of accommodations worldwide. We are committed to providing exceptional guest experiences and fostering a team environment that promotes growth and excellence. /ppRequired Experience: Manager /ppbKey Skills /b /ppSpecial Events, Blog Posts, Account Executives, Fact Sheets, Press Releases, Account Management, Twitter, Client Relationships, SEO, Content Marketing, Client Meetings, Facebook, ROI, Client Contact, Client Service /ppuEmployment Type : /u Full-Time /ppDepartment / Functional Area : Sales /ppuExperience : /u years /ppuVacancy : /u 1 /p #J-18808-Ljbffr

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