PpWe are looking for a Product Marketing Specialist (PMS) to join our Tactical Business Unit. Reporting directly to the Chief Product Officer (CPO), this role plays a critical part in understanding customer needs and acting as the key connection between Product Development and Sales. /p pAs Product Marketing Specialist, you will ensure strong market positioning and clear communication of product value propositions, both internally and externally. You will generate and stimulate product demand, define strategic positioningEx and messaging, and equip the sales organization with the tools and insights needed to succeed in the market. /p h3Key Responsibilities /h3 pThe Product Marketing Specialist is responsible for: /p ul liResearching the market and customers toোৱাৰ identify trends, competitive dynamics, and both B2B and B2C customer needs. /li liDefining the product’s market positioning by developing buyer personas and clearly articulating the product’s value proposition. /li liCreating and managing consistent product messaging across all communication channels. /li liLeading internal and external communication strategies around product launches, prepares and coordinates all go‑to‑market activities and assets, and developing content and training materials that enable and support the sales team throughout the selling process. /li /ul h3Key Requirements /h3 h3Hard Skills /h3 ul liStrong product knowledge and solid understanding of market dynamics and competitors /li liExcellent analytical and data interpretation skills /li liCreative mindset with a focus on innovation and continuous improvement /li liProficiency in English (written and spoken) /li liKnowledge of Microsoft Office Suite, ERP systems and BI tools /li /ul h3山大发 Soft Skills /h3 pPersonal Interpersonal Skills /p ul liCustomer-focused and collaborative team player /li liStrong problem-solving skills with attention to detail /li liGoal-oriented and results-driven /li liEffective time and priority management /li liAdaptable and flexible in changing environments /li /ul h3Relationships Organizational Context /h3 h3Internal Relationships /h3 pClose collaboration with all company departments /p h3External Relationships /h3 ul liConsultants /li liDesign, style and engineering studios /li liSuppliers and partners /li /ul h3Organizational Reporting Line /h3 ul liReports to: Chief Product Officer /li /ul pPlease send your CV and any additional relevant documents to /p /p #J-18808-Ljbffr