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Digital advertising operations coordinator (apprenticeship) (turbigo)

Turbigo
Sony Music Entertainment
Pubblicato il Pubblicato 18h fa
Descrizione

PpAt Sony Music Entertainment, we work every day to bring music, content, our artists’ stories and podcasts to the right people, at the right time. /p pTo achieve this, digital advertising is a key strategic lever. /p pWe are looking for a passionate digital media, data and performance‑driven apprentice who is eager to contribute hands‑on to the management and optimization of our ADV and podcast campaigns. /p h3What you'll do: /h3 ul liPlan and activate digital campaigns on Spotify (Marquee, Showcase, Audio / Video / Display Ads) and TikTok (Ad Credit), ensuring correct setup and go‑live of all assets and campaigns /li liMonitor and optimize campaign performance, with the goal of maximizing visibility, engagement and ROI through continuous target refinement /li liManage budgets operationally, with close control over the monthly delivery of Spotify / TikTok Ad Credit campaigns and campaigns dedicated to the Filtr brand /li liHandle administrative activities and billing cycles, including the creation and tracking of Purchase Orders (POs) related to digital advertising activities across major platforms (Meta, TikTok, Google, Spotify, etc.) /li liReporting: analyze and produce periodic reports on campaign performance and the effectiveness of ADV investments /li liOptimize tracking and data collection through the creation and management of dynamic links (Pre‑save and Multilink) to improve conversion tracking and retargeting activities /li liActivate and manage podcast campaigns, from strategic planning to technical setup of direct campaigns (pre / mid / post roll) via the Megaphone platform /li liOversee programmatic activities managed by external partners (Spotify Audience Network, YouTube AdSense), ensuring alignment with campaign objectives /li liDefine and continuously refine listening targets by monitoring KPIs to increase content reach and engagement /li liAnalyze and report on podcast performance, both organic and paid /li /ul h3Who you are: /h3 ul liYou hold a University degree in Marketing/Communications/Economics /li liYou have a genuine passion for music /li liYou have strong confidence with data and Excel, including pivot tables and logical formulas for analysis and reporting /li liYou have basic knowledge of digital advertising, including how major platforms work (Meta, Google, TikTok, Spotify) /li liYou have basic understanding of tracking fundamentals, such as pixels, UTM parameters and dynamic links (pre‑save / multilink), aimed at optimizing retargeting strategies /li liYou speak and write English fluently /li li(Nice to have): Meta Blueprint, Google Ads or Spotify Advertising certifications. Knowledge of data visualization tools, especially Power BI. /li /ul h3What we give you: /h3 ul liYou join a vibrant global community with the opportunity to channel your passion every day /li liA modern office environment designed for you, empowering you to bring your best /li liInvestment in your professional growth and development enabling you to thrive in our vibrant community /li liThe space to accelerate progress, positively disrupt and create what happens next /li liWe give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives. /li /ul /p #J-18808-Ljbffr

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