Alpinestars is a global leader in performance, protection, and lifestyle apparel, rooted in motorsports and action sports.
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While our products are trusted by world-class athletes in MotoGP, Formula One, and motocross, we also design and deliver high-quality gear and apparel for a broad range of customers—from professional riders to everyday enthusiasts.Driven by innovation, engineering excellence, and a deep understanding of performance and design, we continuously push the boundaries of product development.Driven by a relentless pursuit of performance, protection, and innovation, Alpinestars is a global leader and premium brand in advanced rider equipment.
From world‐championship motocross tracks to the most extreme enduro terrain, we develop technical solutions for riders who compete, train, and push beyond limits every day.About the role As Media & Communication Specialist – Goggles you will be a key voice of Alpinestars for developing and executing media and communication activities dedicated to the Goggles category, ensuring strong brand consistency, technical accuracy, and high‐impact storytelling across all communication channels.Responsibilities: Define and implement the communication strategy for the Goggles categoryDevelop media content, storytelling, and creative concepts aligned with brand positioningEnsure message consistency across all touchpoints (digital, social, PR, retail, and events)Support athletes and ambassadors content while ensuring alignment with brand strategy and image Represent Alpinestars across the off‐road, enduro, motocross worldStrengthen brand presence within professional off‐road communities Monitor trends, emerging talents, and evolving media formats within the off‐road segment.Requirements: Solid background in media, communications, PR, or marketing, ideally xrdztoy within goggles category Excellent storytelling, writing, and communication skillsSolid understanding of motocross and enduro racing culture, technical equipment, and athlete needsExperience working with professional athletes or racing teams is highly valuedGenuine passion for motocross and/or enduro riding Confident, proactive communicator with strong relationship‐building skillsAble to represent a premium global brand with authenticity Proficiency in English is mandatory (C1), a second language is a plus Willing to travel frequently to races, events, and test sessionsLocation: Asolo