FIELD EXPERIENCE REPRESENTATIVE - Italy South (Lazio, Campania, Abruzzo, Molise, Puglia)
At Deckers Brands, we don’t just create shoes; we create lifestyles. We are committed to providing opportunities to create, grow, and make an impact. Our goal is to help our 3,000-strong global team across brands like UGG, Hoka, Teva, Sanuk, and Koolaburra by UGG to thrive by offering generous benefits, health, wellness, and career development support.
COME AS YOU ARE
We value diversity and inclusion, believing they drive creativity and success. We strive to create a workplace where everyone feels empowered to bring their authentic selves, embracing differences to enhance our collective potential.
The Role :
The purpose of this role is to promote the HOKA brand and products to retailers and consumers through education and experiential activities at retail and events. You will support retail customers with product-led training and engage consumers through promotional activities.
The Field Experience Representative (FER) is key to increasing brand awareness, stimulating demand, and connecting consumers to HOKA products both in-store and at events. You are expected to present yourself and the brand professionally at all times.
You will collaborate with the Trade Marketing Manager to improve retailer services and sales. Flexibility is required to perform duties outside the standard scope that benefit the HOKA brand.
Your Impact :
* Support retail outlets to increase sales velocity
* Build brand awareness among influencer groups and the community through events and marketing initiatives
* Train retail staff on product benefits, technology, and differences
* Assist retail outlets with in-store merchandising to enhance brand presence
* Identify and strategize opportunities to engage consumer groups, aligning with regional and brand goals
* Develop strong relationships with retailers as a product expert
* Report on activities, competitor actions, store visits, and customer feedback
* Act as an ambassador for Deckers Brands and HOKA
Who You Are :
* Motivated with a proactive attitude to succeed
* Passionate about running, outdoor activities, and active lifestyles
* A collaborative team player capable of building relationships and sharing ideas
* Willing to travel weekly within your territory and beyond if needed
We would Love to Hear from People with :
* Experience in retail or similar roles is a plus
* A passion for the HOKA brand
* A valid Full Driving License is essential
* Fluency in Italian and good command of English, both oral and written
What We Will Give You :
* Competitive pay, bonuses, and career development programs
* Discounts, perks, volunteering opportunities
* Opportunities for growth and global mentorship programs
* Hybrid and flexible working environment
* Commitment to diversity and inclusion as an equal opportunity employer
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