Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.
Headquartered in Milan, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 22 countries, and employs approximately 4,000 people.
Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.
Company: Campari Perú
Job Title: Perfect Store Execution / KAM - Modern Channel
Job Location: Lima, Perú
Reports to: Modern Trade Leader
Mission
Drive the consistent implementation of Perfect Store strategies across Off Trade Modern Channel accounts by leveraging shopper insights, category analysis, and cross-functional collaboration to enhance in-store execution and fuel category growth.
Key Responsibilities & Activities
* Lead the execution of Perfect Store guidelines for the Off Trade Modern channel, ensuring excellence in assortment, shelf layout, secondary displays, and shopper marketing activations.
* Ensure timely and accurate deployment of all visual materials (e.g., POP, key visual elements, legal notices) in coordination with Campari's internal teams and retail chain counterparts.
* Guarantee the proper and timely execution of spaces assigned or negotiated with retail partners at the point of sale.
* Develop route proposals in response to sales fluctuations—utilizing sales analysis and efficient route planning—and conduct regular field visits to monitor performance and support field teams.
* Promptly report in-store incidents to KAMs and Sales Executives through real-time monitoring and clear communication; review execution reports for promotions and negotiated spaces.
* Design and implement planograms and shelving optimization initiatives in collaboration with Trade Marketing and Commercial teams.
* Create and propose training materials or capability-building initiatives tailored to the spirits category
Key Relationships
* Internal: Channel Leader, Sales Executives, Brand Strategy Coordinators, Budget Owners
* External: Supermarket Chains, Merchandising Agencies, External Material Suppliers
Summary of Experience/other requirements
* A 3-year experience as Category Analyst acquired in multinational food and beverage companies or Market analysis Companies, GDO and Retail Companies
* A previous experience in the Trade Marketing Department is a plus
* Experience on Shelf Management and Space allocation projects is a must
Education/Professional Qualifications
* Bachelor's degree in Business Administration, Marketing, Economics, or a related field
* Fluent in English (written and spoken); proficiency in additional local languages is a plus
Required Skills & traits
* Strong analytical capabilities with the ability to convert performance data into actionable commercial insights
* Proficient in Microsoft Office and familiar with planogramming and in-store space management tools
* Highly proactive, detail-oriented, and capable of managing multiple stakeholders and competing deadlines
* Excellent communication and influencing skills across different organizational levels
* Solid understanding of the Off Trade channel, including retailer priorities and shopper behavior
* Excellent relational skills
Our commitment to Diversity & Inclusion:
At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual's race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law.
Note to applicants:
Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question.
Notice to third party agencies:
Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here.