Regional Manager Italy
[Ideally located in Marche/Abruzzo, Rimini, Bari, Foggia, or Roma]
THE GOAL
The aim of the Regional Manager position is to act as the link between the KellyDeli back office, our retail partners, and our points of sale. This role is responsible for managing and developing a portfolio of kiosks to ensure operational excellence across the network.
Reporting to the Head of Regional Managers, you will be focused on:
* Driving like‑for‑like sales performance
* Building strong and consistent relationships with franchise partners and retail stores
* Using internal tools to analyse performance, identify weaknesses, and detect opportunities for growth and improvement in your region
WORKING RELATIONSHIPS
Department: Regional Management
Reporting to: Head of Regional Management
Direct reports: None
Collaborating with: Franchise Partners, Retail Partners, Head of RM, Country Manager, Quality, Marketing, Finance, Partnership, Owned Kiosks
TRAVEL REQUIREMENTS
* 80% of your time will be spent in the field supporting points of sale
* Travel by car, train, or plane may be required
* Depending on the size of your region, overnight stays (1–2 nights/week) may occur
WHAT YOU DO
Performance Management
* Guarantee the performance delivery of each point of sale in your region
* Coach and support franchise partners to operate efficiently and maximise profitability
* Implement company policies, quality standards, marketing initiatives, and regulatory/legal procedures
* Ensure smooth communication between head office and sales outlets
* Make customer satisfaction the priority of all point‑of‑sale actions
* Act as the key contact for retailers at local and regional levels
* Manage renewal of existing contracts with retailers
* Share insights on market trends, new retail concepts, and competitors
Driving Performance
You will actively manage kiosk KPIs, including:
* Like‑for‑Like sales performance
* Range/variety analysis & correct product mix
* Waste management to maximise availability
* TOP 20 best‑seller availability
* Average transaction value
* Marketing campaign participation (target > 90%)
* Product quality checks (visual, weight)
* Recipe compliance (COGS control)
* Hygiene standards
* Uniform & PPE compliance
Additional responsibilities:
* Ensure production management techniques are used to grow revenues
* Deploy proactive sales activities (minimum 2 tastings/day + customer interaction)
* Support and implement sales training programmes
* Organise internal sales competitions to boost engagement
* Ensure franchise partners complete sales, customer experience, and tasting training on the e‑learning platform
RETAIL RELATIONSHIP MANAGEMENT
* Share business updates with retail partners (sales, marketing, quality, NPD, initiatives)
* Conduct 1–2 business reviews per retailer each year
* Represent Sushi Daily at local level and communicate key updates
* Work closely with retailers to protect brand consistency
FRANCHISE PARTNER RELATIONSHIP MANAGEMENT
* Visit each franchise partner once per month
* Record all visits in GEMBA
* Gain partner trust and support their professional satisfaction
* Coach partners on business optimisation during visits
* Conduct bi‑annual business reviews with follow‑up action plans
* Ensure compliance with global contract agreements
* Introduce new partners to retail management effectively
* Sign‑off new franchise partners to ensure readiness
* Ensure training on store regulations has been completed
* Support documentation creation for kiosk operations
* Implement actions from Partner Survey results & CEO Listening Sessions
BRAND EXCELLENCE
* Conduct monthly store visits
* Carry out monthly product quality checks (food & packaging)
* Coach partners on corrective measures where needed
* Ensure correct deployment of marketing campaigns (target > 90%)
* Ensure global quality and operational standards are respected
* Ensure compliance and product/standards training is completed
This is a summary of typical job functions and may not include all responsibilities.
ABOUT US
KellyDeli, founded in 2010, is an innovative and fast‑growing food retail and restaurant company. Sushi Daily - our flagship brand - is the leading European provider of fully‑serviced sushi kiosks, with over 2,500 kiosks across 11 countries.
Our concept offers fresh, artisan‑crafted sushi made in front of customers, delivering a unique experience and premium quality.
Our Purpose: To help the world eat better, flourish together & dream bigger.
VALUES
* Totally Together
* Humbly Honest
* Positively Passionate
* Constantly Curious
* Expertly Excellent
* Growth Mindset
BENEFITS
Sushi Allowance
Wellbeing Allowance
Birthday Off
25 days annual leave + national holidays
6x Late Starts & Early Finishes
Health Insurance
Care Allowance
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