PbSelect how often (in days) to receive an alert : /b /ppSince 1998 EG Stada Group operates in Italy with the aim of "Caring for People’s health as a trusted partner". We are part of the STADA Group, a multinational pharmaceutical company founded in Dresden in 1895 by an Association of Pharmacists that operates on consumer healthcare, generics, biosimilar and specialty products with commitment and dedication. /ppbDigital Marketing Specialist /b /ppWe are looking for a results-driven and proactive Digital Marketing Specialist to support our digital transformation journey and help drive brand growth across multiple touchpoints. This role will play a key part in optimizing digital strategy, enhancing online brand presence, and improving the performance of paid media, owned assets, and eCommerce channels. The ideal candidate has hands-on experience with paid media (especially Search, Social and Video), strong analytical skills and a collaborative mindset with a keen eye for UX and content excellence. /ppbKey Responsibilities : /b /pulliSupport the development and execution of tailored digital strategies by product category and brand, aligned with business goals and regulatory frameworks. /liliActively contribute to the optimization of digital campaigns, with a focus on innovation and creative assets. /li /ulpb2. Data Performance Analytics /b /pulliContribute to leveraging data capabilities across all brand websites. /liliMonitor and report on digital performance using available tools (e.g. GA4, GSC, Semrush) to guide optimization decisions. /li /ulpb3. UX SEO Optimization /b /pulliAssist in enhancing brand websites with a mobile-first, performance-oriented mindset. /liliContinuously support UX / SEO enhancements and take part in onboarding a web agency. /liliCollaborate with Sales and external partners to optimize product presence on main e-tailers (e.g Amazon). /liliActively contribute to the growth of online sales by maximizing eCommerce visibility and optimizing retail media investments. /li /ulpbRequirements : Technical Skills /b /pulliHands-on experience with Paid Media platforms (Google Ads, YouTube, Meta). /liliStrong familiarity with Google Analytics. /liliWorking knowledge of SEO principles, UX best practices, and CMS platforms. /liliUnderstanding of eCommerce platforms and marketing practices. /li /ulpbEducation Experience /b /pulliMaster’s degree in Marketing, Communication, Business, or related fields. /lili2–4 years of experience in a similar digital marketing role, ideally in FMCG or healthcare industries. /liliFluent in English (written and spoken). /li /ulpbSoft Skills /b /pulliStrong analytical and problem-solving abilities. /liliTeam-oriented, with excellent collaboration and communication skills and a positive attitude. /liliWell organized in managing multiple priorities. /li /ulpbWhat We Offer : /b /pulliThe opportunity to contribute to the digital growth of well-established consumer brands. /liliA dynamic, international work environment, with ongoing interaction with our HQ and global teams, providing access to shared expertise and innovative tools. /liliRoom for professional development and strategic involvement. /li /ulpAre you looking for new challenges where you can make a difference for people's health? We are looking for candidates with expert knowledge and an entrepreneurial spirit that enjoy working collaboratively in a global team. /ppWe would be pleased get to know you. Please use our online portal to submit your application : jobs.stada.com /ppJ-18808-Ljbffr /p #J-18808-Ljbffr