Company Description
HexErgy is a cleantech startup building a SaaS platform that transforms a simple signature into real energy savings for communities. Through the energy community model, HexErgy enables citizens, businesses, and institutions to collectively produce, share, and benefit from renewable energy. Our platform automates the entire lifecycle of energy communities from design and regulatory compliance to implementation and ongoing management, through dedicated software modules.
Today, HexErgy supports 600+ energy community projects across Italy, the Netherlands, and Colombia, and is actively expanding into the United States, Spain, France, Germany, and Portugal .
Role Description
We are seeking a Fractional Chief Marketing Officer (CMO) who is deeply passionate about sustainability and the energy transition, and who wants to apply senior marketing leadership to generate real-world impact. You will own marketing strategy and key decisions, lead our marketing agency, manage the internal marketing team, and ensure that HexErgy's story consistently delivers the WOW Effect across markets, audiences, and channels. This is a strategic, high-impact role focused on purpose-driven growth.
what you will do
Own and define HexErgy's global marketing strategy, with sustainability and energy transition at its core
Make strategic marketing decisions and set clear priorities
Lead, challenge, and coordinate the external marketing agency
Manage and mentor the internal marketing team, fostering purpose, clarity, and performance
Translate complex energy concepts into clear, inspiring narratives for citizens and institutions
Design and guide multi-country go-to-market strategies
Oversee citizen-facing (B2C) acquisition and engagement
Guide B2B, institutional, and partner marketing positioning
Define KPIs that balance growth, trust, and impact
Ensure consistent messaging that delivers the WOW Effect across all markets
Support investor, institutional, and strategic communications
Who you are
10+ years of experience in senior marketing leadership roles
5+ years in cleantech, energy, climate tech, or B2B SaaS
Proven experience managing both B2C and B2B marketing strategies
Strong track record in international marketing for growing companies
Genuinely passionate about sustainability and the energy transition
Experience leading agencies and internal teams
Comfortable operating in regulated and multi-country environments
Strategic, decisive, and purpose-driven
What we offer
Fractional, part-time engagement ( ~8 hours per week )
Fully remote
Strategic leadership with focused, high-impact involvement
The opportunity to shape how sustainability is communicated globally
Direct influence on international expansion decisions
Collaboration with founders who believe deeply in impact
Autonomy, trust, and a clearly defined scope