Pb About us: /b /pp For 70 years, Diadora has been writing some of the most exciting pages of sport history. /pp Headquartered in Caerano di San Marco (TV) Italy, it has made performance, quality, research and style the key /pp values for its sporting and lifestyle goods. Diadora was born in 1948 to spark, inspire and give voice to consumer. /pp Serve them everywhere and anytime in sport, in lifestyle as well as in work through Brands founded on passion, /pp authenticity, cutting-edge design and technological innovations. /pp Today, the brand is present in more than 60 countries across the world and is continuing its expansion thanks to a /pp vast array of products, from footwear to apparel, that are centered on sport performance lines - with a special /pp focus on running, tennis and soccer - and on fashion and style, with the high-end Heritage collection and the fresh and urban Sportswear line. /p pb Main Responsibilities: /b /pp We are looking for a brilliant and enterprising CRM Manager to join the Diadora team. This role is pivotal in managing our customer relationships and will collaborate closely with the e-commerce team, the marketing team, and external partners including agencies and developers. /pp The ideal candidate will be in charge of the following activities: /pullib CRM Governance: /b Act as the internal custodian of the CRM system, managing database structure, segmentation logic, campaign history, and audience performance. /lilib Strategic Alignment: /b Ensure CRM activities are aligned with both e-commerce and marketing priorities. Participate in planning meetings to provide data-driven insights and ensure contact strategies remain consistent with the brand identity. /lilib Vendor Management: /b Manage operational relationships with external agencies and technical vendors. Translate internal requirements into clear briefs, validate strategic proposals, and monitor project progress. /lilib Performance Oversight: /b Monitor key performance indicators (KPIs) such as open rates, conversion, LTV, and purchase frequency. Produce and interpret reports to provide actionable guidance for internal and external stakeholders. /lilib Compliance Data Quality: /b Oversee GDPR compliance, including consent management, opt-out procedures, and data retention. Monitor database quality and lead initiatives for data cleansing and enrichment. /li /ul pb Key Requirements: /b /pulli3-5 years of experience in CRM, email marketing, or marketing automation, preferably within e-commerce or retail sectors. /lili Technical Skills: Professional knowledge of the Salesforce suite and at least one professional ESP. /lili Analytical Mindset: Ability to read and interpret performance data, with a solid understanding of segmentation and deliverability. /lili Communication: Proven ability to write clear technical briefs and effectively communicate with both technical and non-technical stakeholders. /lili Regulatory Knowledge: Familiarity with GDPR requirements as applied to digital marketing. /lili Soft Skills: Strong sense of ownership, responsibility for complex projects, and the ability to thrive in a dynamic, evolving environment. /li /ul pb Why work with us? /b /pp This is an incredible opportunity to enter and be part of a dynamic Company that will be able to spark, inspire and offer an extraordinary experience in sports and lifestyle through passion, technological innovations and highest expression of craftsmanship. /p p You will have the possibility to learn, think and grow, expressing your own personality and talent. /pp We are strongly convinced that diversity in all its forms – gender, age, race, nationality, culture, religious beliefs, sexual orientation, physical or mental disability – enriches the workplace. This is the reason why we are committed to building a diverse workforce. /pp As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background. /p