Overview
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We are looking for a mid-level developer with practical experience in integrations between external tools and internal systems via APIs, to join a team focused on New Projects on Lifecycle and Acquisition flows and tracking.
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Someone able to structure workflows and data models together with the team and internal clients.
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Main Goal of the Role
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Build and maintain integrations between tools used for:Lead acquisition and lead capture flows;
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CRM and customer lifecycle;
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User identity and status management;
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Events and tracking;
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Analytics and attribution;
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Email / Communication / notification flows, across different tools.This is not a marketing role and not a role responsible for acquiring leads.
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It is a technical development role focused on building and maintaining the systems and data flows behind these areas, from inception, including requirements gathering.
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Main responsibilitiesConnect external platforms and internal systems through APIs;
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Build and maintain flows related to lead capture, CRM, lifecycle, and tracking;
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Manage user data, user statuses, and lifecycle logic across tools;
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Implement identify / user recognition logic in CRM and analytics contexts;
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Define and maintain standardized events;
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Support implementation of Google Analytics and UTM tracking logic in code;
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Build and maintain event-driven integrations using webhooks, triggers, or similar mechanisms;
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Maintain syncs across tools without unnecessary data duplication;
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Troubleshoot API, webhook, sync, and tracking issuesRequired profileSolid experience with APIs and integrations;
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Experience with event-driven architectures or event-driven integrations;
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Stronger in backend/integrations than in frontend;
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Python, Javascript, HTML, SQLGood understanding ofCRM data;
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lead/user identity;
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lifecycle or status flows;
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event tracking;
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sync logic between systems;
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Able to work independently on medium-complexity technical tasks;
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Good debugging and problem-solving skillsNICE TO HAVEExperience with Google Analytics, Meta;
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Experience with Wordpress and plugins;
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Experience with Hub Spot, Salesforce, or similar;
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Experience with Forms and Surveys tools