Ph3Overview /h3pWe are an Italian manufacturing company with an international presence, active for over 75 years in the mechatronics sector. We design and produce volumetric pumps, proportional valves, and fluid control systems for the industrial, food beverage, automotive, and medical sectors. /ppWe operate in B2B environments that are complex and highly technological, with a company culture oriented toward continuous innovation, experimentation, and excellence. That’s why we’re looking for curious, autonomous, and proactive individuals - people who thrive in fast-paced, ever-evolving contexts, with a strong results-driven mindset and a collaborative, cross-functional approach. /ph3The Role /h3pWe are looking for a Digital Marketing Specialist with solid experience in communication and lead generation in B2B contexts. Whoever joins this role will become an integral part of the Marketing team, and will be responsible for designing, executing, and optimizing digital activities for lead generation and brand positioning through content, campaigns, and automated tools. /ph3Main Responsibilities /h3ulliCreate multichannel B2B content (landing pages, newsletters, social media content, etc.). /liliOptimize content for search engines (SEO) and contribute to organic positioning. /liliDesign and implement lead generation campaigns (online and offline), aligned with a B2B funnel logic. /liliConduct interviews with clients and prospects to gather insights and strategic content. /liliWork with and optimize CRM and marketing automation tools (e.g., HubSpot, Salesforce, ActiveCampaign or similar). /liliUse AI tools and prompting techniques to support marketing activities. /liliMonitor campaign performance and optimize based on KPIs. /liliCollaborate with the sales team to ensure alignment between marketing and conversion. /li /ulh3Requirements /h3ulliDegree and / or postgraduate qualifications / master’s in Digital Marketing and / or Artificial Intelligence. /liliAt least 4 years of experience in similar roles, gained in international digital marketing agencies or in multinational companies in high-tech sectors. /liliExperience in multi-country projects is a plus. /liliExcellent command of English (minimum B2 level). /liliProficient in digital tools and performance analysis, with a strong data-driven mindset. /li /ulh3Key Personal Qualities /h3ulliResults-oriented and open to experimentation. /liliAutonomy, proactivity, and ability to manage multiple projects simultaneously. /liliExcellent communication and interpersonal skills. /liliStrong collaborative attitude in cross-functional teams. /liliAbility to thrive in a fast-paced environment with constantly shifting priorities. /li /ulh3What We Offer /h3ulliThe stability of an Italian company with international recognition in its reference markets. /liliA stimulating and constantly evolving work environment, with high-impact and challenging projects. /liliSmart working : 1 day per week. /liliWorkplace : Via Leonardo Da Vinci 40, Corsico /li /ul /p #J-18808-Ljbffr