Experteer Overview
In this role you lead the development and execution of marketing strategies to drive hotel revenue and market positioning. You partner with Sales and Marketing leadership to craft annual plans and align with cross-cutting revenue strategies. You oversee brand-accurate communications across digital channels and manage partnerships to unlock incremental opportunities. You report on performance to executives and own the marketing team's output. This role shapes demand, brand integrity, and the guest experience at scale.
Retribuzione / Benefits
* Develop overarching marketing strategy and property email plans aligned with hotel priorities
* Oversee execution of marketing initiatives, campaigns, and collateral to maximize revenue
* Lead demand generation and partnership development, including third-party channels
* Coordinate monthly marketing plan with financial forecast and area leadership
* Drive brand guardian responsibilities and ensure brand voice consistency
* Collaborate with Revenue Management on promotional strategies and OTA planning
* Lead direct asset development (photoshoots, content) for multi-channel use
* Monitor SEO and digital performance, provide actionable recommendations
* Manage Public Relations strategy and agency relationships
* Lead and develop the marketing team, including hiring and performance reviews
Responsabilità
* Associate degree in Business Administration, Sales, or related major with 2 years in Hospitality Sales or equivalent
* Bachelor's degree in Business Administration, Sales, or related major with 1 year in Hospitality Sales or equivalent
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