We are seeking a highly skilled Digital Marketing Specialist with proven experience in running and executing ads across all digital marketing platforms, particularly with a focus on lead generation.
Key Responsibilities:
Strategy Development:
Plan, develop, implement, and manage the overall digital marketing strategy.
Social Media Campaigns:
Develop and execute effective social media campaigns based on thorough research and insights into the client’s audience and objectives.
Platform Expertise:
Possess excellent knowledge of Google Ads, SEO, WordPress, Meta, Facebook Business Manager, LinkedIn Advertising, and other social media platforms.
Channel Management:
Manage all digital marketing channels to ensure cohesive and effective marketing efforts.
Creative Collaboration:
Work closely with the creative team to brainstorm and produce engaging content for various channels and media.
Performance Monitoring:
Utilize native and third-party social media analytics tools to monitor and measure the performance of client campaigns.
Reporting:
Compile reports on a weekly/monthly basis to ensure clients are always informed about the performance of their campaigns.
Trend Analysis:
Stay updated on the latest social media news and trends and learn how to implement these in client campaigns.
Requirements:
Organizational Skills:
Highly organized with exceptional administrative skills.
Communication Skills:
Excellent written and verbal communication skills.
Time Management:
Ability to manage time and multitask efficiently.
Industry Passion:
A strong passion for the digital marketing industry and ambition for professional growth.
Experience:
At least two years of experience in a Digital Marketing Executive role in a professional capacity.
Technical Skills:
Proficiency in Microsoft Office (Word, Excel, and PowerPoint) and a strong background in all Google assets.
Campaign Expertise:
Solid understanding and experience with digital campaign initiatives, including analytics tools and tracking techniques.
Language Proficiency:
Ability to understand and deliver communication in both Arabic and English.
Educational Background:
Degree or equivalent in Marketing, Media, or Communications, ideally with a specialization in Digital Marketing.
Language Skills:
Fluency in English and Arabic is required.
What We Offer:
Competitive salary and benefits package.
Opportunities for professional growth and development.
A supportive and collaborative work environment.
Flexible working hours.