CRO & UX/UI SpecialistDiesel has long been a leading pioneer in denim and casual fashion, known for moving outside and ahead of trends in its industry. While retaining always its DNA, in recent years Diesel has evolved into the world of premium casual wear, becoming a true alternative to the established luxury market. Diesel is a truly worldwide organization. It is present in more than 80 countries with 5,000 points of sale, including more than 400 company owned stores.ResponsibilitiesConduct performance analysis of user behaviors, conversion funnels, and website landing using web analytics toolsIdentify opportunities for improvement and develop data-driven proposals to optimize website elements, landing pages, and conversion pathsDesign and execute A/B tests to validate hypotheses and make data-informed decisions to improve user experience and conversion rateLead the design process, from research to interaction and testingDesign user flows, create wireframes, prototypesCollaborate-functional teams including IT, marketing, merchandising & CRMMonitor online performance metrics, conversion rate and user feedback to identify areas for further optimization and accordinglyCollaborate with stakeholders to communicate effectively CRO & UX insights, results and recommendationsStay updated with industry trends, best practices and emerging technologies in CRO & UX design to improve online performance continuouslyRequirementsDegree in web marketing or digital communication field3+ years of experience in a UX/UI role (better if on e-commerce platforms)Be responsible and organized with the ability to work on multiple projectsKnow how to work with a Design SystemBe proficient in technology with a focus on mobileSkilled in communicationExcellent problem-solving skills and data-driven mindsetHave a great experience with FigmaHave a great experience with UX toolsBe proficient in EnglishDesirable SkillsTechnology and systems architecture knowledgeKnowledge of coding is an advantage (you will not be required to code)Have an experience with ContentsquareFormal UX qualificationsParticipates in the UX communityItalian language knowledgeLocationBreganze/MilanoPrivacy policy available here: https://apps.otb.net/hr-gdpr/Seniority level: Not Applicable. Employment type: Full-time. Job function: Retail Apparel and Fashion.
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