PpBOGGI MILANO, upper premium brand, international leader in the Menswear Segment, is looking for a /ppCHIEF MARKETING OFFICER. /ppThe ideal candidate will possess at least 5 years in a similar role, having preferably grown through the ranks of Fashion Retail. /ppReporting directly to the CEO and working in close coordination with the Style Center and Merchandising Departments, this role will conceive and manage all Brand’s marketing strategies and lead the marketing function to achieve global and regional business goals. /ph3Requisiti professionali /h3ulliAn open-minded approach and a creative mindset, able to constantly explore new /liliAbility to work with creative counterparts to develop successful communication and PR campaigns /liliOutstanding communication capabilities /liliStrong adaptability in maintaining effectiveness throughout possible shifts in the retailing /liliResult driven mind-set fixing high goals for personal and team accomplishments /liliGreat team player ability, being able to work and cooperate effectively with others, may they be the candidate’s team or other lines of the company /liliSpecific advanced knowledge of Digital, Social media and CRM programs management /li /ulpThese unique capabilities will enable the candidate to: /pulliEnvision and implement efficiently a long term Marketing plan for the Brand /liliCreate, develop and implement Marketing programs (including Branding and Product Campaigns, Events, Digital Marketing, and PR) that are innovative, creative and demonstrate ROI with focus on increasing Retail KPIs /liliDevelop and manage a global customer centric marketing strategy following an Omnichannel approach /liliDevelop annual budget proposals and expenditure allocation, regularly analysing and reviewing such allocation to ensure that results are achieved efficiently /liliWork closely with product management team to define marketing materials and programs /liliManage social media presence and direct programs to improve social media reputation and recognition /liliUndertake continuous analysis of competitive environment and consumer trends reporting such trends periodically to the C-Level Committee /li /ulpThe candidate will implement the strategy via a dedicated Marketing Team, being the testimonial of Brand’s values, DNA and Ethics versus colleagues and in all relevant events. /ppWilling to travel when needed, the candidate will possess excellent written and verbal communication skills in both Italian and English (a third language will be a welcome plus). /p /p #J-18808-Ljbffr