Responsibilities
At TikTok, our Brand Partnership Managers play a key role in shaping long-term business partnerships with leading brands globally. They act as trusted advisors, strategic and vision setting relationship owners, helping partners across different industries, by showcasing the power of TikTok’s innovative advertising solutions, and guiding partners throughout the entire funnel – from brand storytelling to performance-driven growth.
Our mission is to deliver measurable business outcomes while creating authentic, unique experiences for our community.
Brand Partnerships Managers develop long-term strategic partnerships with leading brands, positioning TikTok as a key growth partner. They help brands to engage with culture, connect with audiences, and drive measurable business impact through TikTok’s unique ecosystem of content, creators, and commerce solutions.
Key Responsibilities
- Industry Relationships: Lead C-level conversations with senior stakeholders to shape long-term partnership roadmaps and unlock new growth opportunities across the Retail industry, positioning TikTok as a strategic partner through a consultative approach.
- Thought-leadership: lead as a strategic advisor to partners, helping them navigate digital transformation and evolving consumer strategy by leveraging TikTok’s platform capabilities, industry insights and trends.
- Business Strategy: develop transformative account plans that support business evolution, leveraging data-driven insights and TikTok’s platform strengths to fuel client innovation and growth.
- Sales Planning: manage and grow a multi-million dollar sales pipeline, identifying high-impact opportunities, forecasting revenue, and deliver solutions that align with clients’ digital strategies and growth plans.
- XFN Collaboration: work cross-functionally with Client Solutions, Product, Measurement, Creative, Solutions Engineering, and Operations teams to enhance performance and influence product adoption and innovation
Qualifications
Minimum Qualifications:
- Extensive experience as Client Partner, Industry Manager, Account Director in brand, agencies, media and tech companies.
- Demonstrated experience in media sales, full-funnel advertising and digital marketing.
- Strong commercial acumen and deep understanding of the media, advertising and creative landscape.
- Knowledge and understanding of tracking (Pixel, Events API (CAPI), MMP), attribution (MMM, MTA) and measurement (BLS, CLS, ULS).
- Ability to thrive in a rapidly evolving environment and adapt quickly to constant change.
- High oral and written fluency in Italian and English is required to communicate directly with clients across the Italian region, reflecting the nature of the markets this position covers
Preferred Qualifications:
- Self-starter, fast learner with a start-up spirit.
- Strong commercial skills and business acumen.
- Outside-the-box thinker and strategist.
- Results oriented with high attention to detail and strong organisational skills.
- Proactive attitude with excellent project management, organisational, and analytical skills.
- Strong verbal and written communication skills, ability to effectively engage with senior stakeholders.
- Proven experience in client-facing / strategy / consulting roles with international Fashion and Eyewear companies is a plus.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok’s global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok’s mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We’re resilient and embrace challenges as they come. By constantly iterating and fostering an “Always Day 1” mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.