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Online retail director

Roma
Bvlgari
Pubblicato il 11 febbraio
Descrizione

PpWithin the bOmnichannel Department /b, based in bRome /b, we are looking for an bOnline Retail Director. /b /ppReporting to the bChief Digital Officer /b, the selected candidate will lead Bvlgari’s global e-commerce business, ensuring a seamless digital retail experience aligned with the brand’s luxury positioning. This role will be responsible for driving online sales growth, managing the online merchandising activities, enhancing customer engagement, leading the technical development of the ecommerce product and integrating online retail with all other touchpoints. /ph3Key Responsibilities /h3h3Strategic Leadership PL Management /h3ulliDefine and execute the global e-commerce vision, strategy, and roadmap in alignment with Brand objectives. /liliPosition the online boutique as a flagship retail channel, delivering luxury storytelling, service excellence, and seamless integration with all client touchpoints. /liliOwn and manage the global e-commerce PL, driving revenue growth, profitability, and long-term sustainability. /liliSet and monitor key performance indicators (sales, conversion, traffic, AOV, CLV, Drive-to-Store), ensuring strong omnichannel synergies between online and offline channels. /li /ulh3Client Experience Performance /h3ulliChampion a best-in-class luxury digital client experience across the full journey, from discovery to post-purchase service. /liliLead advanced personalization strategies, including the deployment of data-driven tools, product recommendations, content optimization /liliPartner with Media and CRM teams to drive qualified traffic, optimize conversion and retention, and ensure strong performance always aligned with Brand DNA. /liliLeverage performance data and analytics to optimize the customer journey and inform commercial and marketing decisions. /liliLead the global e-commerce team, fostering collaboration, agility, innovation, and a healthy work environment, ensuring trsut between collaborator and efficient assignment of priorities /liliPartner cross-functionally with Retail, CRM, Digital Operations, Merchandising, Supply Chain, IT, and Communication teams to ensure aligned execution and operational excellence. /li /ulh3Qualifications/ Professional Capabilities /h3ulli10+ years of experience in luxury or premium e-commerce, with at least 5 years in a leadership role. /liliProven track record of managing large-scale online businesses (multi-market, multi-category). /liliStrong PL management experience and analytical acumen. /liliDeep understanding of luxury retail customer behavior, omnichannel dynamics, and digital innovation. /liliExperience working in a global matrix organization. /liliFluency in English; additional languages (especially Italian or French) are a plus. /liliStrategic vision with hands-on execution ability. /liliLuxury brand sensitivity with digital-first mindset. /liliStrong leadership, influencing, and communication skills. /liliData-driven decision making and results orientation. /liliHigh cultural awareness and sensitivity. /li /ul /p #J-18808-Ljbffr

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