About usAt Agile Telecom, we’re on a mission to deliver reliable, high-quality communications between businesses and their customers, every time.Founded in 2002, Agile Telecom has established itself as a global carrier specializing in Application-to-Person (A2P) SMS messaging, with a reputation for technological reliability, scalability, and 24/7 operability. Since 2015, we have been part of Growens Group, an integrated industrial group active in predictive marketing, mobile messaging, and content creation.We operate as a licensed telecom operator and provide interconnection services to major Mobile Network Operators (MNOs), aggregators, and digital service providers worldwide.Your impactAs a Performance Marketing Specialist, you will be responsible for designing and executing multi-channel digital campaigns to generate qualified leads, optimize customer acquisition costs, and maximize marketing ROI.You will own the creative process and collaborate closely with the commercial team to craft compelling messages and build full-funnel campaigns. You will also experiment across new channels, test messaging angles, develop landing pages and video assets, and bring strategic insights on how to best allocate the marketing budget to support the product’s growth.Some examples of your responsibilitiesPlan and execute performance marketing campaigns across Meta, Google Ads, YouTube, and other relevant channelsCollaborate with the sales team to understand lead profiles and develop creative campaigns that drive conversionDesign and implement landing pages, email sequences, and acquisition funnels tailored to specific target segmentsDevelop and optimize paid acquisition strategies, from keyword selection and bidding to A/B testing and retargetingLeverage analytics tools to monitor performance, extract insights, and continuously improve traffic quality and lead flowExperiment with non-traditional channels including influencer marketing and trade events to assess broader acquisition strategiesPropose new creative formats and storylines for ads, videos, and tutorials based on customer behavior and platform valueProvide regular performance reports and insights to management to support strategic planning and budget allocationWhat we offerA full-time permanent position with autonomy and creative freedomA central role in launching and scaling a new SaaS product100% remote work and flexible hoursCompany laptop, phone, welfare benefits, and shared performance bonusDirect collaboration with executive leadership and high visibility into strategic decisionsAn opportunity to shape not just campaigns but the voice and reach of a new platformWhat we are looking for – Essential Qualifications and Skills4+ years of experience in digital performance marketing, ideally in SaaS, B2B or subscription-based modelsProven track record in lead generation, funnel optimization, and full-cycle campaign executionDeep knowledge of Meta Ads Manager, Google Ads, HubSpot, and web analytics platforms (e.g., GA4, Hotjar)Strong creative and strategic mindset: able to design campaign angles, build landing pages, and create engaging digital contentExperience in setting up and managing acquisition funnels and landing page testingNative-level Italian and fluent English (written and spoken)Results-oriented, highly analytical, and able to challenge assumptions with dataPassion for storytelling, user behavior, and innovative digital tacticsWhat we are looking for – Nice to HaveExperience working with or managing external freelancers/consultants (e.g., video editors, designers, influencers)Familiarity with tutorial creation and customer onboarding contentComfort navigating ambiguity in a fast-moving go-to-market phaseStrong visual communication skills and ability to translate ideas into testable creative formatsLocation: Milan or remoteGrowens is an equal opportunity employer and values diversity. We do not discriminate on the basis of ethnicity, gender, ancestry, color, religion, sex, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, or any other basis protected by law.