Unlock the Power of Data-Driven Insights
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The role of Digital Analyst presents an exciting opportunity to drive business growth and leadership objectives through data-driven decision making.
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You will play a pivotal role in analyzing website data, evaluating the impact of organic and paid traffic across various digital platforms, and identifying critical issues and opportunities for improvement.
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Key responsibilities include:
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* Analyzing data from Google Analytics 4 (GA4) to identify trends, actionable insights, and optimization opportunities.
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* Supporting the Digital Team in creating advanced reports and dashboards to monitor digital KPIs and website performance.
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* Collaborating with local markets to assess the impact of media investments and proposing optimization strategies.
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* Contributing to A/B testing, Conversion Rate Optimization (CRO), and SEO initiatives, working closely with specialists in each area.
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* Developing expertise in SQL and data analysis to enhance the quality and effectiveness of reporting.
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A successful candidate will possess:
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* A student or recent graduate degree in Economics, Digital Marketing, Statistics, Engineering, or a related field.
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* Proficiency in both English and Italian.
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* Proficiency in Microsoft Office, Excel in particular.
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* A data-driven mindset and passion for digital analytics.
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* Familiarity with Google Analytics and interest in learning GA4.
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This internship offers a comprehensive package including:
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* A 6-month paid internship with a competitive allowance.
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* Meal vouchers.
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* Smart working options.
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* Free company shuttle.
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We are seeking a motivated individual who is eager to learn and grow with our organization.
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