**Job Description**:
We are now recruiting for a dynamic, passionate and driven Brand & Customer Manager that will be critical to lead and implement the strategy of our pediatric vaccines portfolio. The B&CM will play a key role in the our Company organization to support the success of Vaccines business.
**Key responsibilities are**:
**Marketing Strategy**:
**Under the MKTG DIR supervision B&CM will need to**:
- Implement marketing strategy and plans, including the adaptation of global/regional plans to country's regulations/needs, deeply knowing market environment and therapeutic area specificities.
- Develop and implement promotional and non-promotional materials and programs
- Establish clear KPIs to monitor product performance.
- Elaborate sales forecast in line with product lifecycle, market environment and product strategy.
- Plan promotional budget expenses at best in order to maximize investments, respecting product strategy and company's guidelines.
- Become the point of contact for the sales force and other internal stakeholders for all queries related to product within the therapeutic areas of competence
- Proactively lead core cross functional Brand Team to ensure efficient integration and collaboration across key functions contributing to the Brand success.
- Ensure all projects are in line with our Company European and global strategy and support the goals of other products/indications in the franchise where applicable.
**Customer **relationships**
**Under the MKTG DIR supervision B&CM will need to**:
- Understand customer perspectives and develop solutions which best meet customer needs and help improve patient outcomes, including HCP and patient education initiatives as appropriate.
**Business operations**
**Under the MKTG DIR supervision B&CM will need to**:
- Proactively liaise and collaborate with various functions, including Sales force, Customer Insight and Analytics, Business Services, Outcomes Research and Commercial Operations, External Affairs, Medical and Scientific Affairs, Finance, Supply Chain and Regulatory Affairs, to ensure optimal alignment and effective implementation of business plans.
- Day-to-day management of promotional budget to optimise effectiveness and efficiency in line with our Company compliance standards.
- Input to annual profit plan and long range operating plans
- Proactively liaise and collaborate with global colleagues.
**Conduct all activities in compliance with company policies and standards, and with the PMCPA Code of Practice and MHRA guidance.**
**Qualifications, Skills & Experience Required**
- University degree from accredited university. Advanced degree (MBA) preferred.
- At least 2 years of relevant experience working in a marketing pharmaceutical environment.
- Experience in developing customer relationships at Scientific Leader level
- Other experiences in other support functions & international experience a plus
- Understanding of Brand and Customer marketing/multichannel communication.
- Excellent communication and people skills to serve as contact for regional groups and sales force interaction.
- Strong analytical and financial skills to synthesize local insights as input to the brand strategy and oversee the local brand forecast and budget
- Technology savvy.
- Fluency in both Italian and English required
**Who we are **
We are known as Merck & Co., Inc., Rahway, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world's most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.
**What we look for **
Imagine getting up in the morning for a job as important as helping to save and improve lives around the world. Here, you have that opportunity. You can put your empathy, creativity, digital mastery, or scientific genius to work in collaboration with a diverse group of colleagues who pursue and bring hope to countless people who are battling some of the most challenging diseases of our time. Our team is constantly evolving, so if you are among the intellectually curious, join us—and start making your impact today.
**Search Firm Representatives Please Read Carefully**
**Employee Status**:
Regular
**Relocation**:
No relocation
**VISA Sponsorship**:
**Travel Requirements**:
**Flexible Work Arrangements**:
**Shift**:
**Valid Driving License**:
**Hazardous Material(s)**:
**Number of Openings**:
1
**Requisition ID**:R222202