Product Marketing Manager, SDK & Developer Tools
We are seeking a strategic and collaborative Product Marketing Manager to lead the go-to-market strategy for our SDK product. This role will span development, product, marketing, sales, customer support, and other teams, requiring exceptional collaboration skills and the ability to connect the dots between humans and teams.
About the Role
As a Product Marketing Manager, you will be responsible for crafting clear and differentiated messaging and positioning for the Beefree SDK. You will work closely with product and engineering to coordinate releases and rollout approaches, as well as with sales, success, and marketing to shape how we position new offerings, plan enablement, and bring launches to life.
You will also partner with our Developer Advocate to co-create technical stories, identify pain points from the dev community, and produce content that resonates with technical audiences. Additionally, you will measure and optimize GTM impact by collaborating with Product and customer-facing teams to track adoption and understand what resonates with our audience—and use those insights to refine messaging, roadmap alignment, and campaign effectiveness.
* Messaging frameworks and value prop docs
* GTM and launch briefs
* Internal product education and training materials
* Release notes
* Landing pages and technical solution overviews
* Competitor comparisons
* Sales enablement content
* Customer-facing content in partnership with DevRel and Marketing (e.g. webinars, product demos, email campaigns, or customer stories)
To be successful in this role, you must have experience bringing SaaS products to market, comfort with technical products and audiences, strong project management skills, and excellent communication skills. You should be able to prioritize tasks, keep things on track, and anchored to purpose.
What We Offer
We offer a competitive salary and incentives tailored to your experience and location, remote flexibility, recharge time, REST Program, team retreats, and professional development opportunities.
Requirements
* Experience bringing SaaS products to market
* Comfort with technical products and audiences
* Strong project management skills
* Excellent communication skills
How to Apply
If you are excited about marketing to developers or technical audiences, please reply to the following questions and email your responses to us:
* What excites you about marketing to developers or technical audiences?
* Which brand or product do you admire for their product marketing–and why?
* Balancing launches and big-picture messaging can be tricky. It's easy for PMMs to get tied up in launching individual features, leaving less time (and mental space) to focus on overarching messaging work. Have you experienced this challenge before? How did you manage it?