Marketing & Product Management Specialist - OFF RoadThe role of the Off Road Portfolio & Product Management Specialist inside FPT organization is to support at 360° the Head of Off Road Portfolio & Product Management (P&PM), where the main goal of the P&PM is to be the 'Voice of the Customer' throughout the organization with the objective of optimizing the company's development capabilities of Powertrain solutions and new businesses.
Key Accountability
Work in coordination with P&PM Manager to develop the specific segment market know-how to define product go-to-market strategy
Continuously monitor market needs and requirements (e.g. organizing specific customer workshops with OEM and final customers), taking into account future technology / developments, competitor products/services and the changing requirements of regulatory norms
Defining product drivers for Powertrain applications on a world-wide basis
Analyzing market trends in your business segment and competitors' moves in terms of new product launches and technical roadmaps
Assess FPT Powertrain product competitiveness and perform gap analysis
Scout for new market/business/customer opportunities
Ensure adequate price positioning through value analysis
Support the preparation of company's program approvals through competitive assessment analysis
Collaborate to produce product roadmaps and target settings for mid-long term development
Collaborate to define product communication guidelines and support brand and training activities
Collaborating to FPT's exhibitions preparation and attendance
Supporting FPT's and customers product launches, press-events and communication strategies
Organizing training sessions for FPT's sales teams customers/dealers
Support the development of marketing and sales tools and the release of commercial documentation
Support Regions for local activities and acquire a world-wide knowledge of Powertrain market
Required Skills & Background
Master degree (Management/Mechanical/Electronic engineering is preferable)
4-5 years of working experience, Minimum 1-2 years of experience in similar roles, in automotive/capital goods industry (experience in Powertrain / driveline is preferable)
Market-oriented approach with good problem solving skills
Ability to create product marketing plans
Ability to think >5 years ahead, but with foot on the ground and with a pragmatic and customer driven approach
Ability to explain specifically how changes in competitors, clients, regulations and market segments affect own business
Ability to scout new business opportunities that enable business development targets to be achieved/exceeded
Analytical approach and capability to translate market data and deviations into future trends and segmentations
Ability to form clear and independent idea of customer needs and requirements through studying data and discussions with customers; ability to know the customer's business from own perspective
Ability to work and to collaborate by objectives in a cross-functional teams, with strong communication attitudes and relationship skills
Excellent knowledge of English in speaking and writing
MS Office and common ICT tools
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