Editorial Content Manager
Your Mission
Within the Brand Communication Department, you will lead the creation of a 360° global editorial content strategy across consumer-facing touchpoints, both online and offline. Your focus will be on aligning with brand strategy, channel needs, and KPIs.
With a strong emphasis on storytelling, quality, and consistency, you will manage the entire editorial content production process through collaboration with internal teams (Communication, Marketing, Media, Brand Creation, Visual Merchandising, Digital, CRM) and external vendors.
How will you make an impact
* Work with the Brand Communication Director to define the Maison's brand editorial identity.
* Develop, implement, and manage the overall editorial content strategy aligned with brand positioning and communication goals.
* Create high-quality, engaging, and relevant content for various channels, including social media, advertising, websites, newsletters, and in-store communication to enhance brand storytelling.
* Ensure consistency in the brand’s verbal identity across all assets and channels.
* Collaborate with external copywriters to maintain on-brand tone of voice in outsourced projects.
* Stay updated on industry trends, consumer preferences, and competitors; use insights to inform strategies.
* Design optimal customer journeys across communication touchpoints.
* Maintain editorial brand integrity and voice as a gatekeeper.
* Develop messages and creative assets tailored for different platforms and layouts.
* Contribute to marketing briefs by outlining content needs for cross-channel strategies.
How will you experience success
* At least 5 years of experience in a similar role.
* Exceptional copywriting, editing, and proofreading skills.
* Strong planning and project management abilities.
* Excellent communication skills.
* Ability to manage multiple projects and meet deadlines.
* Strategic thinking with a passion for storytelling.
* Problem-solving skills with a solution-oriented approach.
* Strong interpersonal skills for engaging with stakeholders at all levels.
* Knowledge of SEO and content optimization is a plus.
* Fluent in English (spoken and written).
You will be part of a dynamic Maison where your skills will be recognized, sharing values such as community enrichment, care, continuous improvement, and accountability. You will work in a multicultural team, develop international experience, and contribute to our sustainability journey. There are opportunities for career growth within Maison and the Richemont Group.
Interview process
1st Stage – After your application is reviewed, our recruitment team will contact you within 2 weeks for an introductory call.
2nd Stage – Interview with our Senior HR Manager.
3rd Stage – Interview with our Brand Communication Director and CMO.
Panerai is committed to equal opportunity employment, fostering an inclusive environment where all applicants are treated fairly regardless of gender, disability, origin, background, religious beliefs, sexual orientation, or other protected characteristics. We value diverse talents and perspectives.
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