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Clinical & professional marketing specialist - sleep & respiratory care (campania, puglia, cala[...]

Casalnuovo di Napoli
Philips
Pubblicato il 1 agosto
Descrizione

1. Job Title
2. Clinical & Professional Marketing Specialist - Sleep & Respiratory Care (Campania, Puglia, Calabria, Basilicata e Molise)
3. Clinical & Professional Marketing Specialist
4. Drive professional recommendation of product categories within the assigned region, contribute to developing and executing marketing plans in alignment with the Clinical & Professional Marketing Manager S&RC and local Commercial Leader.
5. You are responsible for:
* Improving the lives of people with sleep & respiratory disorders by providing innovative solutions and products.
* Increasing brand preference and customer loyalty among professional stakeholders (indirect channel partners, DME’s, homecare providers).
* Contributing to profitable growth by driving prescriptions from clinical societies (medical community: physicians, nurses, technicians).
* Engaging and educating professional & clinical societies, customers, and patient organizations.
* Providing clinical benefits of Philips products, technical advice, and product demos for clinical audiences (prescribers, patient organizations, HCP).
* Participating in local events, congresses, and collaborating with the Clinical & Professional Marketing Manager for Categories.
* Informing clinical strategy and providing insights.
* Supporting the Clinical & Professional Marketing Managers to understand segmentation & key requirements from a clinical perspective through engagement with key markets, KOLs, and patient associations.
* Planning Clinical Roadmaps.
* Managing clinical insights & claims roadmap to support prioritization in development, marketing, and sales activities.
* Collecting and coordinating clinical study requests from the local region to align with the clinical & Professional Marketing Manager.
6. You're the right fit if you have:
* Bachelor's or MSc Degree or similar diploma.
* 3-5 years experience as Application Specialist in Sleep / Respiratory or Healthcare industry.
* Deep practical knowledge of clinical and health economics domains such as Pulmonology, Neurology, ENT, Sleep, or Cardiology.
* Understanding of care pathways and ability to recognize and facilitate removing barriers for new clinical approaches.
* Problem-solving capabilities and drive for continuous improvement via Lean methodologies.
* Outstanding business acumen and quick learning ability.
* Financial knowledge to understand revenue & margin management (recommended).
* Good ICT skills and experience with digital solutions in Connected Care environments, supporting patient management platforms like “CareOrchestrator”.
* Ability to bring people together and align them around common goals, leveraging Philips' organizational power.
* Championing growth of marketing and sales colleagues across the organization.
* Fluent in Italian and advanced in English.
7. How we work together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.

Onsite roles require full-time presence in the company’s facilities.

Field roles are most effectively done outside of the company’s main facilities, typically at customer or supplier locations.

This is a field role, based in Naples, responsible for Southern Italy (Campania, Puglia, Calabria, Basilicata e Molise).

* About Philips

We are a health technology company committed to accessible, quality healthcare for all. Join us in doing work that makes a difference.

* Learn more about our business.
* Discover our history.
* Learn about our purpose.

LI-EU

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