At dentsu, we are looking for a Radio Specialist to join our team in Milan, with the team that manages media planning for Radio and Cinema.
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Job Description
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Key responsibilities:
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- Brief analysis: contribute to propose the best radio planning to respond to brief request (communication KPI / budget)
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- Creation of radio rankings: Compile and update radio station rankings using audience listening data (Competitive Arena MCS) to support planning and competitive assessments.
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- Analysis of radio investments: Monitor and evaluate advertising investments on radio (AQX) to measure campaign effectiveness and identify optimization opportunities.
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- Schedule management: Organize and manage schedules to ensure the correct distribution and implementation of planned activities.
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- Administrative plan management: Support the operational and administrative aspects of radio and cinema advertising plans using ADBOX and other report systems
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Requirements
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- Bachelor’s or Master’s degree in Marketing, Communications, Economics, or related fields
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- 2+ years of experience in the media industry (radio, cinema, media planning, or similar) considered a plus
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- Good Knowledge of English, both written and spoken
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- Strong command of Microsoft Office, particularly Excel and PowerPoint
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- Excellent communication skills, both written and verbal, with the ability to collaborate effectively with internal and external stakeholders
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- Curiosity, analytical mindset, and willingness to learn within a structured but dynamic environment
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Location
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Milan
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Brand
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Amplifi
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Time Type
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Tempo pieno
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Contract Type
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Permanent