Chaberton Professionals, Management Recruitment division of Chaberton Partners, supports clients in the search and selection of middle and senior management profiles. We are currently looking for a Digital Marketing Specialist Farmaceutico We are looking for a Digital Marketing Specialist to support the digital transformation journey and help drive brand growth across multiple touchpoints. This role will play a key part in optimizing digital strategy, enhancing online brand presence, and improving the performance of paid media, owned assets and eCommerce channels. Key Responsibilities: 1. Digital Planning & Media Optimization * Support the development and execution of tailored digital strategies by product category and brand, aligned with business goals and regulatory frameworks; * Actively contribute to the optimization of digital media campaigns, with a focus on performance, innovation and creative assets; * Collaborate with internal teams and external partners to maximize retail media and marketplace visibility. 2. Data, Measurement & Performance Analytics * Leverage data capabilities across all brand websites and eCommerce touchpoints to generate actionable insights and enhance online presence; * Monitor and report on digital performance using key analytics platforms (e.g. GA4, GSC, Semrush) to guide optimization decisions; * Support the adoption and interpretation of advanced measurement frameworks (e.g MMM and Media Lift Analysis) to continuously improve media effectiveness. 3. UX, SEO & Website Performance Optimization * Assist in enhancing brand websites with a mobile-first, performance-oriented mindset; * Contribute to SEO strategy and implementation to strengthen organic visibility and support eCommerce traffic growth; * Continuously support UX/SEO enhancements on site and take part in onboarding a new web agency. 4. eCommerce Acceleration * Collaborate with Sales and external partners to strengthen eCommerce performance across marketplaces and key e-retailers; * Optimize product visibility, content quality, and retail media activation to support online sell-out Requirements: Education & Experience: * Master's degree in Marketing, Communication, Business, or related fields; * At least 5 years of experience in a similar digital marketing role, ideally in healthcare industries; * Fluent in English (written and spoken). Technical Skills: * Hands-on experience with Paid Media platforms (Google Ads, YouTube, Meta); * Strong familiarity with Google Analytics; * Working knowledge of SEO principles, UX best practices, and CMS platforms; * Understanding of eCommerce platforms and marketing practices. Soft Skills: * Strong analytical and problem-solving abilities; * Team-oriented, with excellent collaboration and communication skills and a positive attitude; * Well organized in managing multiple priorities What We Offer: * The opportunity to contribute to the digital growth of well-established consumer brands; * A dynamic, international work environment, with ongoing interaction with our HQ and global teams, providing access to shared expertise and innovative tools; * Room for professional development and strategic involvement Location: Milan